SGB Update Outdoor
Zappos.com Launches First Loyalty Program
The four-tier benefits program will allow customers to earn Rewards Points towards future purchases, get free expedited shipping on all orders and receive early access to exclusive products and sales.
Dick’s Sporting Goods Widens Footprint
Dick’s Sporting Goods (DKS), a U.S.-based sporting goods retailer, will open three new brick-and-mortar locations within the first two weeks of October 2016.
Bonfire Outerwear Debuts Free Range Video Series
Free Range’s premiere coincides with the launch of the Bonfire winter 2016/17 outerwear line, which can be seen on riders in the film.
GT Bicycles Launches User-Generated Campaign
The campaign, dubbed Fun Is Serious Business, focuses on what GT sees as the real reason everyone rides: “pure, simple, fun.”
Outdoor Brands Commit To Responsible Wool Standard
Patagonia, Eddie Bauer, REI, Vaude, Mountain Equipment Co-op, Deckers and Kathmandu have made commitments to the Responsible Wool Standard (RWS).
Fjällräven Opens New Flagship Brand Center In Boulder
Swedish outdoor brand Fjällräven added a flagship retail brand center near its North American headquarters in Boulder, CO.
L.L.Bean Creates Commemorative David Ortiz Boat And Tote Bag
The bag was constructed out of the rain-delay tarps that protected the infield at Fenway Park during the Boston Red Sox 2014, 2015 and partial 2016 seasons.
Amazon Widens Lead As Shopping Search Engine
55 percent of consumers turned to Amazon.com first when searching for products online over the Labor Day weekend, up from 53 percent in April.
Outdoor Research Names Northeast Sales Rep
The Seattle-based manufacturer of technical outdoor apparel and accessories has added Stoner-Andrews of Shelburne, VT to its independent rep force.
Timberland Reports Progress Against CSR Goals
Approximately 44 percent of all cotton used in Timberland apparel in the second quarter was organic, U.S.-origin or sourced from the Better Cotton Initiative.
Labor Talks At West Coast Ports Could Start Early
Terminal operators and the union representing dock workers at 29 seaports have agreed to discuss extending their contact, which won’t expire until July 1, 2019.
Royal Robbins Introduces Rewear Recycling Program
The recycling initiative allows customers and employees reduce the volume of waste being sent to landfills every year by sending items back or dropping them in collection bins at Royal Robbins stores.
Trek Holds Global Women’s Summit
The three-day summit will serve as the kickoff event for Trek’s larger ongoing campaign to make cycling more accessible to women around the world.
Mountain Hardwear President Heads To Black Diamond
Seven months after being named president of Mountain Hardwear, John Walbrecht has accepted the same title at competitor Black Diamond Equipment Ltd.
Astral Bulks Up Sales Team
Astral, a footwear and paddle sport safety gear company based in Asheville, NC, brought on sales representation for the Texas, Oklahoma, Louisiana and Arkansas (TOLA), Midwest and Mid-Atlantic territories.
