SGB Update Outdoor

Accell’s Pizzi To Head Stand-alone E-bike Unit
After a two-year assignment helping the company realign its North American bicycle business, Larry Pizzi will head a new entity devoted to growing e-bike sales.
Patagonia Ramps Up Fair Trade Certified Program
By next fall, the brand will source 300 styles through the program, including its popular Synchilla Snap-T fleece, according to CEO Rose Marcario.
Blundstone Launches #HowIRoam Campaign
The Instagram campaign offers a chance to win a trip for two to Tasmania.
Treksta Again Sponsors Banff Festival
The World Tour hosts more than 300 screenings of some of the festival’s best films in cities and towns around the U.S. and Canada.

Dick’s Brings Out Carrie Underwood For Houston Openings
The multi-platinum superstar and Calia designer will join Jason Aldean, Roger Clemons, Warren Moon and Clyde Drexler as part of more than 40 planned special guest appearances set for the grand opening weekend.
Sanuk Names New Product Lead
Frederic De Beule, who helped evolve the Adidas Original global product line, will succeed Trisha Hegg as the footwear brand’s director of product October 17.
Carve Designs Secures Funding
The specialist in women’s swimwear, surf and beach-inspired apparel received a “significant growth capital investment” from Warren B. Kanders, who will become chairman.
Dale Of Norway Expands Ambassador Program
Content created by the ambassadors, including newly named Gretchen Powers, will be featured on Dale’s social media accounts.
Leatherman And Shinola Partner On Multi-Tool
The multi-tool manufacturer and the Detroit-based design brand partnered to produce the Shinola Charge AL.
Mystery Ranch Names Hunting Sales Manager
Tim Hoffer has been called upon to lead the sales team to further expand Mystery Ranch hunting packs in the marketplace.

Bergans Of Norway Shuttering U.S. Subsidiary
Four years after opening its doors in Longmont, CO, Bergans USA will close as part of a global retrenchment by the Nordic outdoor brand.
UPDATE: More Retailers To Shutter Doors On Thanksgiving
Are more mainstream retailers choosing to opt out?
The North Face Follows Snowboarders In New Zealand
Lords of the Chiken, a snowboarding project engineered by Jon Stark that showcases the next chapter of Chikenmeat, was released today.
REI Presents Appalachian Trail Film ‘Paul’s Boots’
The film tells the story of how a collection of gritty volunteer hikers helped achieve one man’s lifelong goal of hiking the Appalachian Trail.

Pou Sheng Year-to-date Sales Up 5.7 Percent
The largest distributor of globally branded athletic and outdoor footwear in Greater China reported revenue grew 5 percent year over year in September.