SGB Update Outdoor
Beyond Coastal Recognized By Environmental Working Group
EWG is an independent non-profit consumer resource group that provides consumers with ratings on protection levels and ingredient safety.
American Alpine Club To Host Excellence in Climbing Awards
Presented by Adidas Outdoor, the fundraising event celebrates teamwork and will honor the 2017 Hall of Mountaineering Excellence Inductees Sean Patrick, Dave Morton and Melissa Arnot Reid, Sean and Timmy O’Neill and former AAC President Doug Walker.
Nemo Hires Kate Paine As Senior Marketing Director
Entering its sixteenth year, the brand looks to grow its marketing presence and create a cohesive, well-told story across multiple platforms.
MEC Opens Store In Kitchener
MEC (Mountain Equipment Co-op) opened a store in Kitchener in Ontario, Canada.
Croakies Adds Six Members To Its Ambassador Team
Croakies, the manufacturer of eyewear retainers and outdoor lifestyle accessories, announced the addition of six new Everyday Adventurers to its existing ambassador team roster for 2017.
Mountain Creek Resort Files For Bankruptcy
Mountain Creek Resort Inc., a New Jersey ski resort less than two hours from Manhattan, has filed for bankruptcy protection. The filing was blamed on years of above-average temperatures, lack of snow and missteps by prior owners.
Giro Hosts The Poacher’s Pipe At Mammoth Mountain
The Poacher’s Pipe concept invites riders to “poach” a pro-team photoshoot set-up built exclusively for Giro.
Scarpa Names Rep Group Of The Year
All Mountain Group “has done a great job, in a very challenging market climate, of proactively finding ways to grow sales,” said Mark Mathews, vice president of sales.
LifeStraw Partners With American Red Cross
Through the partnership, people will be able to use the co-branded LifeStraw products for safe water consumption in case of an emergency or disaster.
Outdoor Industry Execs Gather For Climate Leadership Summit
The event precedes Telluride Mountainfilm Festival, themed as “The New Normal,” engaging in the work to actively battle climate change.
Darn Tough Vermont Debuts Pro Ambassador Program
Joining Team DTV are Allie Rood, Brooke Froelich, Coree Woltering, Eric Sensemen, Fawn Dorr, Jeremy Wolf, Josh Ferenc, Megan McJames, Neely Fortune, Noah Tautfest, Ralph Kucharek, Sasha Yakovleff, Stevie Anna, Vasu Sojitra and Zeb Blais.
Merrell Appoints Sue Rechner President
Rechner has been the CEO and president of Confluence Outdoor, and was formerly president of Victorinox Swiss Army.
Dagger Continues Sponsorship Of Events
Dagger has continued its sponsorship of whitewater competitions, multi-sport events and women’s/cause-specific initiatives for 2017.
Astral Appoints In-Sport Fashions As Canadian Distributor
Previously handled directly from Astral’s facilities in Asheville, NC, Canadian retailers will now have the opportunity to order Astral footwear directly in Canada.
Spin Launches Bike Safety And Infrastructure Project In Seattle
The first beneficiary of the Spin Cities Project is Bike Works Seattle, a local organization dedicated to promoting the bicycle as a vehicle for change among Seattle youth.
