SGB Update Outdoor

SGB Coverage Of GoPro Mountain Games
The annual GoPro Mountain games are the country’s largest celebration of adventure sports, music and the mountain lifestyle.

Moody’s Cuts Eddie Bauer’s Debt Ratings
Moody’s Investors Service downgraded Everest Holdings LLC, the holding company of Eddie Bauer, due to revenue and operating earnings declines amid a highly promotional selling climate.
Camber Outdoors Names Pitchfest Finalists And Mentors
Celebrating its third year, Camber Outdoors Pitchfest drives innovation, creativity and entrepreneurship among women with a passion for the outdoors.
RECALL: GT Mountain Bicycles
About 1,000 GT mountain bicycles sold in the U.S. as well as 240 sold in Canada from Cycling Sports Group are being recalled.
Confluence Outdoor Names Greg Cattrano Vice President Of Sales
Greg Cattrano comes to Confluence from New Balance’s Warrior & Brine Lacrosse business.

Oiselle, Polartec Unveil ‘Birdstrike’ Film In Partnership With REI
Team Birdstrike’s experience in The Speed Project is documented in a short film, which will debut at REI as a part of its Force Of Nature campaign.

Vibram Teams Up With Gold’s Gym For Shoe Collaboration
Vibram has collaborated with Gold’s Gym on the launch of a co-branded, limited-edition cross training FiveFingers shoe.

Vail Resorts Sees 15 Percent Q3 Revenue Gain
Vail Resorts Inc. reported a 14.9 percent gain in earnings in its third quarter ended April 30, 2017, as well as the healthy early season pass sales for the 2017/2018 North American ski season.

iShoxs Retains Verde Brand Communications As Agency Of Record
The German-based manufacturer of premium mounts and accessories for POV cameras has tapped Verde to increase visibility and engagement of the iShoxs brand in the American market.

Vail Resorts Closes Acquisition Of Stowe Mountain Resort
The purchase represents the company’s first ski resort on the East Coast.

Kammok Product Now Available In Select Patagonia Stores Nationwide
The 2017 Roo Hammock is now available in 11 Patagonia stores nationwide including Ventura, San Francisco, Seattle, Haleiwa, Denver, Portland, Cardiff, Boulder, Austin, Santa Monica and SoHo.
Wintersteiger North America Appoints Easyrent Specialist
Trish Morrissey most recently served as the director of operations for Mohawk Mountain Ski Area in Cornwall, CT.

Kühl Donates $25,000 To Save Our Canyons
Kühl Clothing donated $25,000 to help raise the necessary $4 million to save Bonanza Flats, a parcel of open land situated near the Brighton, Deer Valley and Park City ski resorts.

Access Fund Breaking Ground In Politics
The organization – which protects climbing areas through land acquisition, education, stewardship/conservation climbing policy and advocacy – has recently returned from Washington D.C.

Climbers, Mormon Church Partner For Little Cottonwood Canyon
The recreational lease is the result of several years of negotiations between church leaders and the local climbing community.