SGB Update Outdoor

Suunto Sponsors Discrete Cirque Series
The producer of sports watches, dive computers and precision instruments signed on as a sponsor of the short-distance, max-elevation trail running series in North America.

Arc’teryx Adds Michelle Parker To Athlete Roster
Parker has filmed with the likes of Warren Miller and Matchstick Productions and is sponsored by other brands including Red Bull, Black Crows, Anon, Squaw Valley and Arcade.

La Sportiva And Adventure Fit Introduce Trail Run Relay
The Trail Run Relay is a social and challenging race in Lyons, CO in which 2- or 4-person teams take turns running a single 5km loop.

Flambeau Outdoors Partners With Dunkin-Lewis, Thomas F. Gowen & Sons
“We’re confident that with over 300 new products launched in the past three years, these top-notch agencies have the tools needed to exceed customer expectations and increase market share,” said Flambeau president Chris Gurreri.
Bearpaw Expanding Into Western Europe
New partners from various companies are being put into place to service markets of Western Europe for the Fall 2017 season.

Future Beach Kayaks Receives Investment
GSC Technologies, the Montreal-based parent of Future Beach kayaks, has completed its recapitalization with New Water Capital Partners L.P., a Boca Raton-based private equity investment firm.

Accell Group Enters Exploratory Discussions With Pon Holdings
Accell Group announced that it has received a non-binding, conditional proposal from Pon Holdings to combine Accell Group with its own bicycle activities.

Piper Jaffray Teen Survey: Adidas And Patagonia Gaining Traction
According to Piper Jaffray’s Taking Stock With Teens Spring 2017 report, brands losing share/relevance with teens in the active space included Under Armour and The North Face while Adidas and Patagonia gained ground.
Sherpani Appoints Director Of Business Operations
For the past six years, Jimmy Kim has been the head of Sherpani’s overseas subsidiaries.

TomTom Is Encouraging National Park Visitors To Go Off Beaten Path
“Our partnership with the National Park Foundation lets us combine efforts to inspire people to get off the beaten path in our national parks – whether it’s the one right in their backyard or the one they travel across the U.S. to visit,” said Jocelyn Vigreux, president of TomTom.

Chaco Heads Out On Summer Road Tour
At each destination, a customized food truck and trailer transform into an immersive brand experience, “Chaco Footwear’s Traveling Taqueria,” with activities and free tacos.

Omega Sports Finds Buyer
The privately held sporting goods retailer with 14 retail locations in NC has been acquired by Craig and Kristin Carlock of Greensboro, NC.

Intrawest Resorts To Be Acquired By Aspen, KSL Capital Partners
“We are excited to work with Aspen and KSL,” said Thomas Marano, Intrawest’s chief executive officer. “Our new partners bring additional financial resources and a shared passion for the mountains and our mountain communities.”
Utah Residents Polled On Outdoor Retailer Dispute
A Salt Lake Tribune-Hinckley Institute of Politics poll found 34 percent of registered Utah voters evaluated the state’s response to Outdoor Retailer complaints as excellent or good, while 23 percent rated it as fair and 31 percent found it poor.
Samsonite Acquires EBags
Samsonite International S.A. entered into an agreement to acquire eBags Inc., one of the world’s leading online retailers of bags and related accessories for travel, for a cash consideration of U.S. $105.0 million.