SGB Update Outdoor

Outdoor Foundation Reports Increase In Outdoor Participation

Nearly half of all Americans, 48.6 percent of the population ages six and up, participated in at least one outdoor recreational activity in 2016, according to the Outdoor Foundation’s 2017 Outdoor Recreation Participation Topline Report.

Eastern Outfitters Gains Bankruptcy Approval Of Sale To Sports Direct

Marking its entry into U.S. retailing, Sports Direct , the U.K.’s largest sporting goods chain, officially announced that it received approval to acquire Eastern Outfitters, the parent of Bob’s Stores and Eastern Mountain Sports, in a bankruptcy sale for $101 million in cash.

Good To-Go Adds Rep Agencies

New agencies will be representing the brand in the Northeast, Midwest, Southwest and Pacific Northwest of the U.S., as well as Western and Eastern Canada.

Rocky Brands Q1 Profits Rebound

Rocky Brands Inc. reported a surge in earnings in the first quarter as sales rose 9.6 percent to $57.5 million.

Big Agnes Adds To Sales Team

Kinetic Representatives and Sky Ambitions will manage sales of Big Agnes shelters, sleeping bags, pads and accessories, as well as Helinox trekking poles and camp furniture.

Ultra Race Of Champions Partners With CamelBak

The mission of the race is to create the Super Bowl for the sport of ultra-distance running, while remaining open to all runners, celebrating the inclusive nature of the sport.

Tepui Tents Partners With Nemo Design

The manufacturer of rooftop tents and outdoor adventure gear partnered with Portland-based Nemo Design for marketing initiatives, brand strategy and creative design.

Mongoose Introduces Full Line On Amazon

This is the first time in more than seven years U.S. consumers are able purchase the brand’s high-performance bikes inspired by Mongoose pro athletes on Amazon.

Search For Merrell Founder’s Wife Being Scaled Back

The search for the wife of Randy Merrell, who helped found the Merrell Boot Co., as well as the co-founder’s grandson, in the Grand Canyon is being scaled back as it enters its sixth day on Thursday.