SGB Update Outdoor
Casey Hanisko And Luis Vargas Named President Of ATTA’s Two Business Divisions
The Adventure Travel Trade Association (ATTA) announced it will divide the organization into two divisions.
Darn Tough Vermont Hires Director Of Quality And Continuous Improvement
Darn Tough Vermont has appointed Chad DeJong as director of quality and continuous improvement.
Khombu Names Breezy Johnson As Brand Ambassador
The first female U.S. ski team member to partner with Khombu, Johnson will serve as the brand ambassador for the Fall/Winter 2017-2018 season
Therm-a-Rest Names Erik Flink As New Vice President
Flink steps into the role having most recently worked as the Therm-a-Rest brand director.
Petzl America Names Jon Rockefeller Marketing Director
Rockefeller returns to Petzl after more than five years as a senior product line manager at Arc’teryx.
Icebreaker Opens First Edmonton Touchlab
The space will be a significant step for Icebreaker in Canada, and will feature the exclusive store launch of the Tabi collection.
ISPO Munich 2017 Draws Record Attendance
More than 86,000 visitors and 2,732 exhibitors attended ISPO Munich 2017, which took place from February 2 to 5.
L.L. Bean Releases Ad That Can Only Be Read Outdoors
L.L.Bean ran a full-page newspaper ad in the New York Times that can only read outdoors.
Deloitte Expects Holiday Sales To Increase 4 To 4.5 Percent
Retail holiday sales should rise a healthy 4 to 4.5 percent over last year’s shopping season, according to Deloitte’s annual retail holiday sales forecast.
Newell Brands To Resume Stock Repurchase Program
Newell Brands Inc. announced that it is reinstating its stock repurchase program that the company voluntarily suspended in the fourth quarter of 2015, in association with the Jarden transaction.
Dakine Grows Surf Team With Top Female Athletes
Three-time World Champion, Carissa Moore, third ranked Courtney Conlogue, and 2016 US Open Champ, Johanne Defay have all joined the Dakine ohana this summer.
RECALL: Pro-Tec Helmets
About 4,600 multisport helmets from Pro-Tec are being recalled.
Eisbär Partners With Fischer Skis U.S. For American Distribution
Fischer Skis US LLC stated it will assume distributorship of fellow Austrian brand Eisbär, the headwear manufacturer.
Keen Names General Manager Of Outdoor, Lifestyle And Kids
Most recently, Erik Burbank served as chief marketing officer at Helly Hansen.
Bass Pro Completes Cabela’s Merger
According to a statement, the combined company is “poised to provide customers with unmatched offerings spanning premier destination retail, outdoor equipment manufacturing, world-class resort destinations and more with a strong commitment to advancing conservation initiatives.”
