SGB Update Outdoor
Vasque Selects Joel Lee To Lead Revamped Sales Team
Vasque announced a restructuring of the company’s sales team, with new global sales director Joel Lee at the helm. Moving forward, Lee will oversee the U.S. sales manager position, which Vasque is looking to fill.
L.L.Bean Partners With Flowfold
Outdoor retailer L.L.Bean has partnered with Maine outdoor gear startup Flowfold on a new collection of backpacks, totes and gear bags. The collaboration pairs L.L.Bean’s experience of more than a century of outdoor product development and customer satisfaction with Flowfold’s fabrics and design.
L.L.Bean To Open Store Hadley, MA
L.L.Bean currently operates stores in Boston, Burlington, Dedham, Mansfield and Mashpee, MA.
New Five Star System Rates Bike Helmets For Concussion Protection
A joint project at Virginia Tech with the Insurance Institute for Highway Safety found that standard testing required by the Consumer Product Safety Commission doesn’t find all the potential flaws in bike helmets.
The Conservation Alliance Hosts Successful Backyard Collective Event In Vancouver
More than 70 volunteers from five member companies participated in The Conservation Alliance’s Backyard Collective stewardship event in Vancouver, British Columbia on Friday, June 22.
Denver To Host 2019 UIAA World Cup Ice Climbing Competition
The American Alpine Club (AAC), America’s oldest and largest non-profit organization for climbers, announced that UIAA World Cup Ice Climbing is coming to Denver, CO, February 23-24, 2019.
LEM Helmets Partners With Verde Brand Communications
LEM Helmets, the cycling helmet maker based in Italy, has partnered with Verde Brand Communications to support its North American launch.
POC Expands Marketing Team
David DeMartini, based in POC’s Park City, UT, office, has been named global chief marketing and digital officer.
Elan Alpine Skiing Museum Opens In Slovenia
Elan Skis, the Slovenian-based maker of handcrafted skis, announced the opening of the Elan Alpine Skiing Museum at the brand’s headquarters in Slovenia.
Gander Outdoors Opens in Cedar Rapids
The 31,000-square-foot location is the only planned facility in Iowa.
Eagle Creek Announces Jeff Red 2017 Rep of the Year
Eagle Creek chose Jeff Red, owner of High Country Trading, as 2017 Rep of the Year.
VF Corp. Makes New Leadership Appointments At North Face And Smartwool
VF Corporation announced the appointment of Travis Campbell to the position of vice president, general manager, The North Face, Americas. Campbell most recently served as president of VF’s Smartwool brand. Jennifer McLaren will succeed Campbell as president, Smartwool. McLaren most recently served as CFO, Smartwool.
Alterra Adds Australia’s Thredbo To Ikon Pass
Alterra Mountain Co. has added Thredbo in New South Wales, Australia, to the Ikon Pass, bringing the pass total to more than 64,000 acres at 27 mountain destinations across the globe.
OIA Praises Supreme Court’s Ruling On Online Taxes
In a statement, the Outdoor Industry Association (OIA) said the Supreme Court’s ruling that states may collect sales tax on remote internet sales “helps level the playing field for specialty outdoor retailers.”
REI Invests Over $600,000 In Rewilding Five U.S. Cities This Year
Five U.S. cities will see five urban and suburban areas transformed into areas for outdoor recreation, thanks in part to more than half a million dollars in grant funding from REI this year.
