SGB Update Outdoor
Smartwool Honored By Big City Mountaineers
Big City Mountaineers (BCM), a leading provider of transformational wilderness experiences for under-resourced youth, has honored Smartwool as its Corporate Partner of the Year. Smartwool’s contributions enable BCM to send more youth participants into the backcountry, as well as provide quality camping apparel for overnight trips.
Headspin Outdoors Seeks Sales Reps
Headspin, a new convertible lighting solution for the outdoors, seeking new partnerships with sales representatives across the country.
Dynastar/Lange Partners With Freeride World Tour
The 2019 Freeride World Tour (FWT) will feature new partners, Dynastar and Lange while continuing its collaboration with Fieberbrunn, Audi, Alpina, GoPro, SunGod and Whitefrontier
Wilderness Society Responds To Government Shutdown
According to a statement by Jonathan Asher, government relations manager, Conservation Funding, Wilderness Society, “A shutdown of the EPA and public lands agencies would put people at risk and imperil the hundreds of millions of acres managed by federal agencies for the American people.”
SOS Outreach Celebrates 25th Anniversary
Earlier this week, SOS Outreach celebrated a major organizational milestone with youth participants, families, founders, corporate partners, staff, board members and community supporters.
Probar Signs On as Official Energy Bar And Energy Chew Partner Of U.S. Ski & Snowboard
U.S. Ski & Snowboard and Probar announced their global partnership, making Probar the official Protein Bar, Nutrition Bar, Energy Bar, Energy Chew and Nut Butter of U.S. Ski & Snowboard.
Unifi’s CFO Resigns
Unifi Inc. said in a regulatory filing that Jeffrey C. Ackerman, the company’s executive vice president and chief financial officer, resigned on December 20. The exit was made by mutual agreement.
REI Co-op To Open First Experience Center In New Hampshire In Fall 2019
REI Co-op is opening its first location in New Hampshire. In addition to being the first store in-state, the nearly 25,000 square-foot space at Settlers Crossing will also be the co-op’s first-ever outdoor experience center.
Gear.com Launches “Lego Skier Bro” Marketing Campaign
Gear.com, a key player in the specialty outdoor retail market, on Thursday unveiled a marketing campaign around an “official partnership” with Lego Skier Bro, Aspen’s best, smallest skier.
Bookings Increase At Western Mountain Resorts
According to DestiMetrics monthly Market Briefing released Wednesday by Inntopia, as of November 30, aggregated bookings made during the month of November for arrivals from November through April are up 12.8 percent compared to the same time last year.
Oakley Becomes A UCI Mountain Bike Official Partner
The Union Cycliste Internationale (UCI) and Oakley announced a two-year partnership starting in 2019.
Congress Fails To Reauthorize LWCF, Advance Lands Package
Last night, the 115th Congress moved closer to adjourning after failing to advance a wide-ranging and noncontroversial public lands package that had been under careful development by lawmakers for years, according to a statement from the Theodore Roosevelt Conservation.
Newell Brands Appoints WPP As Communications Partner Globally
Newell Brands has selected WPP as its communications partner for its portfolio of brands globally following a review of some of its agency relationships.
Amer Sports Buyout Begins Thursday
The consortium led by China’s Anta Sports seeking to acquire Amer Sports on December 20 commenced the voluntary recommended public cash tender offer for all the issued and outstanding shares in Amer Sports Corp
Revo Sunglasses Makes Exec Hires
Revo Sunglasses added Gabor Kereszturi as managing director, Europe and Linda Laube to the newly created role of senior vice president, business development.
