SGB Update Outdoor

Unifi Appoints CEO

Unifi Inc., the producer of recycled and synthetic yarns, announced that its Board of Directors has appointed Eddie Ingle as chief executive officer and a member of the Board of Directors effective July 1, 2020.

VF Sees Fiscal 2020 Just Missing Expectations

VF Corp. provided a revenue outlook for its year ended March 31 that was slightly below Wall Street expectations in conjunction with a debt offering. Earnings guidance likewise was slightly below average estimates.

Mountain Hardwear Supports Retail Partners With Commission Program

Mountain Hardwear is launching a program that enables retailers to receive a 40 percent commission on any transactions they can generate leads for on mountainhardwear.com. The amount is similar to what a traditional sale may earn for the retailer.

Pure Fishing’s Debt Ratings Downgraded

Moody’s Investors Service downgraded the debt rating as SP PF Buyer LLC, which does business as Pure Fishing. The rating agency said the downgrade reflects Pure Fishing’s “unsustainable capital structure” and the fallout from the coronavirus outbreak.

Sporting Goods Leaders Rank High For Transparency

Adidas, Nike, VF Corp, Patagonia and Puma ranked among the world’s most transparent major fashion brands, according to the 2020 Fashion Transparency Index from the campaign group Fashion Revolution.

Bass Pro’s Johnny Morris Donates 1 Million Face Masks To Healthcare Workers

Convoy of Hope, a not-for-profit supporting disaster relief, announced Bass Pro Shops Founder Johnny Morris is personally donating one million FDA-approved ASTM Level 1 Procedure Face Masks to healthcare workers and first responders working on the front lines of the COVID-19 crisis across the U.S.

VF Corp.’s Debt Rating Outlook Revised To Negative

Standard & Poors Corp. revised its debt rating outlook on VF Corp. to negative. The rating agency said it expects VF’s operating results to be “significantly weaker” than it expected due to the economic fallout from the spread of the coronavirus.

Academy Sports’ Debt Ratings Downgraded

Moody’s Investors Service downgraded Academy, Ltd.’s corporate family rating (CFR) to Caa2 from Caa1 and probability of default rating (PDR) to Caa3-PD from Caa1-PD.

Optimistic Start To Summer For Southeast Destinations Completely Reversed

In less than 30 days, the COVID-19 pandemic swept across the entire U.S. and the world and left five destination resorts in three Southeast states with a completely reversed scenario for the coming summer months, according to the Monthly Market Briefing released by DestiMetrics and Inntopia.

GoPro To Lay Off 20 Percent Of Employees In Global Restructuring

GoPro Inc. announced a strategic re-alignment that includes an accelerated shift to a direct-to-consumer strategy. Actions include a $100 million reduction to 2020 operating expenses including a workforce reduction of more than 20 percent, and plans to further reduce non-headcount related operating expenses to $250 million in 2021.

Academy Sports Furloughs Staff

Academy Sports + Outdoors announced that it is temporarily furloughing a substantial number of its corporate office and distribution center personnel effective April 18 in response to the impact of COVID-19. This action follows the furlough of a portion of Academy’s store personnel last week.

Dick’s Seeing ‘Significant’ Traffic Decline Due To COVID-19

In an update on the impact of COVID-19, Dick’s Sporting Goods Inc. said it has seen a “significant reduction in customer traffic and demand” since March 10 resulting from the continued spread of COVID-19, although online growth has accelerated. The retailer also said with moves to bolster its cash position and expand its borrowing capacity, it will “be able to continue operations for several months, even with stores remaining closed.”