SGB Update Outdoor
Bollé Brands Announces Sale Of Cébé
Bollé Brands Group announced that D.MO/RACER have agreed to purchase Cébé, the manufacturer of performance sunglasses, ski goggles and ski helmets.

The North Face Promotes Van Leeuwen To GM, The Americas
The North Face promoted Jan Van Leeuwen as general manager of the Americas. Van Leeuwen has been the general manager of The North Face EMEA for the past four years.

Imports Headed To Lowest Level Since Early 2021
Imports at the nation’s major container ports are expected to fall to their lowest level in nearly two years by the end of 2022 even though retail sales continue to grow, according to the monthly Global Port Tracker report released by the National Retail Federation and Hackett Associates.
Recall: Swift Straps
About 1,800 nine-inch Swift Straps from Swift Industries Designs have been recalled. The rubber straps that fasten a bike bag to a bicycle could break, causing it to come loose and fall, posing a crash and/or injury hazard to the rider.

Oros Apparel To Open Chicago Pop-up Shop
Oros, the manufacturer of thermal technology for apparel, announced it would open a pop-up shop in Chicago’s Southport neighborhood on October 22.
Norrøna Adds Midwestern Reps
Norrøna hired Grand Rapids, MI-based sales agency Kozy Outdoors, LLC, to its network of outdoor specialty retailers serving the Midwest region. The company also promoted Patrick Gould as U.S. sales rep, a newly created role.
RareWaters Expands Team, Hires CEO
RareWaters hired RJ Hosking as CEO and added to its sales and marketing team timed with its expansion into fly fishing in the Rocky Mountain region.

Academy Sports’ Debt Ratings Upgraded
S&P Global Ratings raised the debt ratings of Academy Sports + Outdoors, Inc. due to its recent better-than-expected performance, including S&P Ratings’-adjusted EBITDA margins of almost 19 percent over the last six quarters.
Veil Camo Acquires Crane Graphics Converting Company
Veil Camo, based in Wichita, KS, has acquired has Crane Graphics. Crane Graphics is a heat transfer paper and hydrographic film converter that has been supplying Veil patterns since Veil was founded.
Head Sportswear Increases North American Sales And Marketing Team
Head Sportswear hired Greg Johnson and Madison Steven to its North American sales and marketing team.
Accell Group Assigned “B” Debt Rating From S&P
S&P Global Ratings assigned a ‘B’ long-term issuer credit rating to Sprint HoldCo B.V., the holding company of Accell Group.
Evo Announces Promotion And New Hire
Evo announced that Rebecca Heard, vice president of brand, marketing and e-commerce, had been promoted to chief marketing officer. Katie Little, formerly working for Lululemon, was hired as director of stores, U.S.
Buffalo Groupe Acquires Sports Marketing Surveys USA
Buffalo Groupe, LLC, a collection of agencies, events and media properties, acquired Sports Marketing Surveys USA. The acquisition builds on Buffalo Groupe’s acquisition of Longitudes Group in January 2021.

Helen Of Troy’s Home & Outdoor Segment Q2 Growth Boosted By Osprey Acquisition
Helen of Troy reported sales at its Home & Outdoor segment, which includes OXO, Hydro Flask and Osprey, increased 11.8 percent in its second quarter ended August 31 to $240.6 million. Gains from the acquisition of Osprey were partially offset by a decrease from organic business of 9.0 percent, driven by a decline in sales in home-related categories. Helen of Troy reduced its outlook for the year.

NICS Firearms Background Checks Slide 7.9 Percent In September
The September 2022 NSSF-adjusted National Instant Criminal Background Checks (NICS) fell 7.9 percent to 1.24 million compared to the September 2021 NSSF-adjusted NICS figure of 1.35 million.