SGB Update Outdoor
Branches Appoints Jack Wisse National Sales Manager
Branches, LLC, the maker of canoe, kayak and stand-up paddles, appointed Jake Wisse to the position of national sales manager for its paddlesports products…
Take Me Fishing Hooks Walt Disney World Resort
TakeMeFishing.org connects children and families with nature through its sponsorship of the Fun Educational Fishing and Boating Experiences at Walt Disney World Resort. – In today's age where getting kids outside to exercise and enjoy nature can be more challenging than ever, Take Me Fishing and Walt Disney World Resort are making it easier for […]
Bill Hicks and Co., Ltd. Offering the Full Line of Adams Arms
Bill Hicks & Co., Ltd., a full-line distributor of wholesale sporting goods, announces that they will now carry the full line of Adams Arms products…
Angeli Promoted to President/GM at ACR Electronics
ACR Electronics, a manufacturer of marine and outdoor/survival equipment and electronics, announce the promotion of Gerald Angeli to President and General Manager…
Hoka One One Signs Olympic Silver Medalist Leo Manzano
Hoka One One announced the signing of 2012 Olympic silver medalist Leo Manzano, who specializes in the 1500-meter and mile distances, to a multi-year agreement. He had been with Nike…
Light and Motion Sponsors Athlete Meredith Miller for World’s Largest Cycling Event
Light & Motion, a leader for lighting systems for active pursuits, announced the sponsorship of Meredith Miller. Miller, a former National Champion on the road and multi-time US National Team member at the Cyclocross World Championships, will compete in t
Lafuma to Shed 150 Jobs in Bid to Break Even in 2014
Calida Group will cut 150 jobs at Lafuma Group this year and take over its group functions in a bid to return the French outdoor apparel company to break even in 2014…
Jockey Partners with Run Like A Mother
Jockey announced their partnership with the nationwide 5k, Run Like A Mother. Jockey is the new MOTHER OF 'EM ALL presenting title sponsor of the Mother's Day race, held in eight suburban markets countrywide…
VF Revamps Leadership Team
VF Corporation appointed Steve Rendle to the newly created role of senior vice president, Americas. Patrik Frisk, currently Timberland brand president, has been promoted to coalition president, Outdoor Americas, Kevin Bailey, Vans brand president, America
Dansko Volunteers Take on Additional Service Projects as Part of “Footwear Cares” Initiative
Throughout the month of April, Dansko employees will join more than 100 shoe companies and 6,000 volunteers as part of Footwear Cares, a national community service campaign. The month-long initiative, led by the Two Ten Footwear Foundation, seeks to empow
Pacific Cycle Partners with Hoffman Bikes
Pacific Cycle, a division of Dorel Industries Inc., together with one of the world’s best BMX Freestyle riders and founder of Hoffman Bikes Mat Hoffman, have partnered to expand Hoffman’s complete line of bikes specifically for the Independent
OluKai Announces Hawaiian Lifeguard Product Donation
This month, OluKai will outfit over 450 Hawaiian lifeguards with shoes and sandals at several locations on Maui, Kauai, and Oahu ending with a special proclamation by Billy Kenoi, mayor of the Big Island. A portion of proceeds…
Hitcase Appoints Hammond as New Director of Brand Marketing
Hitcase, makers of waterproof, shockproof, mountable iPhone cases and accessories for active people, announced the addition of Greg “Hammer” Hammond to its senior leadership team as director of brand marketing. Most recently, Hammond worked as
Eurosport Signs Greg LeMond as Global Cycling Ambassador
Cycling legend Greg LeMond will be joining Eurosport’s on-air 2014 line-up to provide live on-site analysis at Paris-Roubaix, Giro d’Italia and the Tour de France across the channel’s 54 European markets in an exclusive preview and revie
Eagle Creek Hires Trailhead Sales For Southwest Territory
Eagle Creek appointed Trailhead Sales and Associates as representatives for the Southern California, Arizona and Southern Nevada sales territory…