SGB Update Apparel

Swiftwick appoints new CEO, adds Board Members
Swiftwick hired former Away executive Mark Chou as CEO and appointed Jimmy Leach, former VP of international sales at Toms and K.P. McNeill, CEO of Imogene + Willie and co-founder and former CEO of Billy Reid, to its board.

Fleet Feet CEO Joins Board of Girls on the Run International
Girls on the Run International, a nonprofit that “empowers young girls,” appointed Joey Pointer, CEO of Fleet Feet, to its board of directors.

Nike Reshuffles Leadership in Design, Marketing and Technology
Nike, Inc. implemented a number of executive changes and additions, highlighted by John Hoke becoming chief innovation officer, Martin Lotti assuming the role of chief design officer, Nicole Hubbard Graham rejoining Nike as chief marketing officer, and Muge Erdirik Dogan joining Nike as chief technology officer.

K-Swiss Appoints Barney Waters as International Brand President
K-Swiss hired Barney Waters, its former brand president, as international brand president.
Oiselle Names New CEO
Oiselle hired Arielle Knutson as CEO. She joins the women’s running brand from Nuun Hydration, where, most recently, she was VP of marketing.
VF Corp.’s Corporate Affairs VP leaves to join Cox Enterprises
Cox Enterprises hired Craig Hodges, formerly the VP of corporate affairs and communications at VF Corp., as SVP of corporate affairs.
NSSRA Names New Chairman
The National Ski & Snowboard Retailers Association named Tom Fuerst of Pedigree Ski Shop in White Plains, NY, the new chairman of its Board of Directors. Fuerst’s family has been a part of the snow sports industry for over 60 years.

Saxx Adds Two Independent Sales Agencies in U.S.
Mountain High Sales & Marketing in the Great Lakes region and Weekday at Bernie’s in the Mid-Atlantic are actively working to sell Saxx’s Fall 2024 line.

NRF and CNBC Develop New Retail Monitor; Report October Trends
The new Retail Monitor partnership reported that total October retail sales, excluding automobiles and gas, were down 0.08 percent from September and up 2.57 percent year-over-year (YoY).

On Third Quarter Sales Jump 46.5 Percent and Diluted EPS Triples
On’s DTC channel recorded growth of 54.6 percent to CHF 164.7 million when compared to Q3 2022, reflecting “the strength of the On brand and ongoing ambition for DTC to outgrow wholesale.” Wholesale channel sales increased 42.6 percent to CHF 315.7 million.

Backcountry To Broaden Reach Going Wholesale With In-House Brand
Backcountry, the online specialty retailer for outdoor gear and apparel, reported it will expand its wholesale business, starting with its in-house Backcountry brand, selling since 2018, through select nationwide retailers, beginning in fall 2024.

Fleet Feet Fort Myers Acquires Run Florida on McGregor
Fleet Feet Fort Myers owners Janene and Brian Urichko agreed to purchase Run Florida On McGregor from friend and owner John Rinkenbaugh, who will join Fleet Feet Fort Myers as an outfitter.

Kohl’s Opens Store in Downtown Milwaukee
Kohl’s opened a storefront in downtown Milwaukee, WI, as part of the retailer’s plan to open five stores this fall. The store represents a rare urban location for a Kohl’s store, with most historically focused on supporting suburban communities.

Beyond Yoga Opens Store in Chicago
Beyond Yoga, acquired by Levi Strauss in 2021, opened a store in Chicago, representing its sixth location and first outside of California.

Michigan Consumer Sentiment Falls to Six-Month Low
Consumer sentiment fell for the fourth month, according to a preliminary report published for the Michigan Consumer Sentiment Index. The Index came in at 60.4, down 3.4 points, or 5.3 percent, from the October final.