SGB Update Apparel
Foot Locker to Donate Shoes
Foot Locker on Oct. 6 will give away 5,000 pairs of new shoes to the Fred Jordan Mission for L.A.'s Neediest Children…
JC Penney taps Target exec as its President
J. C. Penney Company Inc. announced that Michael R. Francis has been named president of the company. Francis, most recently a senior executive at Target Corporation, will report to incoming Penney Chief Executive Officer Ron Johnson…
Otrovox Partners with Smith Optics to Promote Safety
Ortovox, the maker of avalanche beacons, has partnered with Smith Sport Optics to promote avalanche safety. Ortovox will be the Official Avalanche Safety Equipment Supplier for the Prospecting Idaho backcountry playground…
Adidas Basketball Launches New Derrick Rose Campaign
Adidas unveiled its marketing campaign to promote Derrick Rose's new signature basketball shoe, the adiZero Rose 2. “The Bull” is a 60-second spot that celebrates one of basketball's most exciting players and showcases his athleticism, fearlessn
New Balance Featured in Mike Lupica’s Book
Number-one New York Times bestselling author Mike Lupica's latest book “The Underdogs” features New Balance helping a young football player, achieve his dream by sponsoring his team's season with footwear, uniforms and equipment…
Cucé Shoes Gains NFL License
Cucé Shoes, the maker of colleged-licensed women's fashionable footwear, has entered into a licensed agreement with the National Football League. Sisters Kathleen and Kristina Cucé found the company in 2010 and it has relationships with select NCAA t
Saucony Awards Run For Goods Grant Winners
The Saucony Run for Good Foundation, established to help combat childhood obesity by providing financial support to community-based youth running or athletic programs, has announced its twelfth round of grant winners in conjunction with the first “Nationa
Survey Points to Gains for Cardio Tennis Facilities
The Tennis Industry Association (TIA) recently surveyed Cardio Tennis sites to see how providers are delivering CT and the benefits facilities derive from the program. About 88 percent of facilities responding to the survey have an established CT program
Etnies Opens Amsterdam Flagship
Etnies announced the opening of its new Amsterdam flagship store located in Damrak, which is the entrance to Amsterdam. Etnies partnered with its key retailer, Eberhardt, to create this store which…
Sports Distributors of Canada Presents Supplier of the Year Awards
Sports Distributors of Canada said Adidas was awarded the Footwear Supplier of the Year, Columbia received the Apparel Supplier of the Year, and Easton Sports Canada was recipient of the Hard Goods Supplier of the Year…
Footzyrolls Debut’s New Sports Division
Footzyrolls, the maker of compact, foldable, footwear, will make their debut in fine golf shops and resorts this fall with its first golf footwear collection…
Austin Canoe and Kayak Launches Video Contest on Facebook
Austin Canoe and Kayak (ACK) has launched the “Why I Deserve to Win a Kayak” video contest on Facebook in a bid to grow its social media community and engage participants in convincing viewers why they deserve to win a kayak by Native Watercr
Point6 Adds Northwest and North Central Reps
Point6, designer and manufacturer of US-made, premium merino wool socks, hired new sales representatives in the Northwest and North Central regions to better focus on their specialty outdoor dealers…
Cherokee Inc. Announces Two New Key Hires
Cherokee Inc. announced the hire of Sally Mueller as the company's chief brand officer and Jamie Curtis as its VP marketing. Both will be based in Cherokee's new marketing office located in Minneapolis…
Cabela’s Appoints Chief Marketing and E-Commerce Officer
Cabela's Inc. has hired Scott K. Williams as executive vice president and chief marketing and e-commerce officer. Previously, Williams served as president of Fanatics, Inc., a vertically integrated online retailer of team and league licensed sports a
