MINNEAPOLIS (April 1, 2019) — With more than 90 Outfitters in 33 states, Polaris Adventures® has offered over 50,000 ride and drive experiences for customers across the U.S. since its start in 2017. Having seen impressive growth throughout the last year, Polaris Adventures is launching its first-ever multi-faceted national marketing campaign to share the ultimate message to: Unleash the Adventure.
Polaris Adventures partners with premium rental and guide services to offer a fun and unique way to explore the outdoors using state-of-the-art Polaris® vehicles. This campaign aims to inspire people and bring to life the opportunity to embark on unforgettable experiences at epic destinations coast to coast. Because Polaris Adventures makes adventure possible, new and seasoned riders alike can discover true bucket-list experiences by exploring different terrain, test-driving new vehicles and perhaps even uncovering a piece of themselves by unleashing their adventure.
“This campaign speaks to the adventurer inside us all,” said Gray Rentz, Polaris Adventures director. “Less routine than typical tourist attractions, families and adventure groups can go explore coastlines in a Slingshot®, mountaineer in a RZR®, or journey through fresh powder on a Polaris Snowmobile. Through our expansive network of Certified Outfitters, guests can unleash their own sense of adventure at a variety of locations nationwide.”
Beginning now through the end of the year, the Polaris Adventures’ Unleash the Adventure campaign will introduce a new audience to the brand and inspire customers to experience the ride of a lifetime.
For more information about Polaris Adventures, visit Adventures.Polaris.com. Follow #UnleashtheAdventure on Instagram to watch the campaign unfold.
