SGB Today Sportsmans
Rallyware Unites Brands and Retail Teams for Peak Frontline Performance
Rallyware has launched its frontline enablement platform for retailers in the running, sports and outdoor industries, uniting brand training with tools to empower store associates for peak in-store performance.
Ariat Launches Limited-Edition Yellowstone Collection
Designed by Ariat in collaboration with Yellowstone costume designer Johnetta Boone, the collection will be worn in the new season of Paramount Network’s Yellowstone and sold through Ariat and Amazon.
OTB Boots Launches Elite Tactical Footwear Line
OTB Boots are made for operators, law enforcement professionals and civilian tactical enthusiasts. The initial product line includes the M-Carbon 8, the M-Flex 8 and the Abyss
On, Patagonia, Puma, Salomon, and LVHM Unveil 100% Fiber-to-Fiber Recyled Tee
In July 2022, On, Patagonia, Puma, and Salomon announced that they had joined forces with French biochemical company Carbios to use its biorecycling technology for synthetic fiber recycling. Together they have produced the world’s first enzymatically recycled t-shirt made entirely from biorecycled fibres.
Thermore Invisiloft: High Warmth with Minimal Thickness
Thermore Group, a Milan-based manufacturer of thermal insulation alternatives for performance apparel since 1972, has launched Invisiloft, a slim insulation that combines “exceptional warmth with unprecedented thinness.”
Puma #Know Your Stuff: Real leather vs Vegan Leather Debate
The educational content series from Puma explores the conversation surrounding manufacturing goods with leather versus vegan leather and the environmental impact of each, created with input from Aishwarya Sharma, a Puma “Voices of a Re:Generation” and global goals ambassador.
Simon Property Group “Meet Me @the Mall Campaign” Targets Gen Z Consumer
The Group’s Meet Me @themall campaign “blends 1980s and 1990s nostalgia with a new generation who want to shop, eat, stay, and play at the mall as much as their parents do.”
Riomar Luxury Bag Collection: Transitions Between Life’s Adventures
Inspired by Florida’s watermen, the collection offers products built to withstand the demands of travel while maintaining style and organization. “We wanted to create high-quality, multi-functional products that support an active and dynamic life, no matter where your travels take you.”—Lange Sykes, Founder, Riomar
Thorogood Launches Work Boots for Women
With over 130 years of experience crafting American-made boots, Thorogood brings its craftsmanship, durability and style to its women’s-specific work boot collection.
RIA Eyewear Signs Kim Clijsters as Brand Ambassador
The addition of Clijsters to RIA’s ambassador team comes as the company continues to grow its product portfolio in response to the success of its proprietary Court HD+ lens technology.
Akusoli Insoles for Healthy Feet, Back and Body
Leveraging acupressure cushions and magnetic technology placed in pressure points corresponding to specific body parts, the company’s insoles offer wearers a “gentle massage for relief and relaxation.”
Garmin Co-Founders Inducted into National Aviation Hall of Fame
Garmin Co-Founders Dr. Min Kao and the late Gary Burrell were inducted into the NAHF at its 60th annual enshrinement ceremony at the National Museum of the U.S. Air Force held September 14.
Pushing the Limits with Enduro 3 from Garmin
Built for long races, the Enduro 3 weighs 63 grams and features up to 320 hours in GPS mode with solar charging and an always-on display. The device includes training and navigation tools with round-trip routing, trail run VO2 max insights, grade-adjusted pace, and preloaded TopoActive maps.
TrueTimber Builds on Partnership with Honda
“The addition of four camo patterns to the Foreman ATVs, Rancher ATVs and even more Pioneer series SXS vehicles further solidifies our commitment to providing customers with top-quality products that combine performance, style and functionality.” —Rusty Sellars, CEO, TrueTimber
Garmin Response Extends SOS to Google Pixel Smartphones
Beginning in the U.S., Garmin has integrated its satellite SOS emergency response coordination service into Google’s Pixel 9 smartphones.
