Cone Denim Develops A new Denim Fabric Using Noble’s Ionic+ Technology
Noble Biomaterials, a global manufacturer of antimicrobial and conductivity solutions for soft surface applications, partnered with Cone Denim on a new denim fabric to be exhibited at the 2023 Kingpins New York Show, (a denim supply chain show), on July 19-20. Cone Denim used Noble’s Ionic+ technology, which takes positively charged silver ions and permanently […]
Helinox x Pendleton Introduce Limited-Edition Chair Collection
Helinox, the brand that created the category of lightweight, portable furniture, and Pendleton Woolen Mills, collaborated on a limited-edition collection of packable, lightweight furniture. The 2023 introduction draws from Helinox’s newly released HDB Collection, a line of packable furniture crafted with a minimal, modern aesthetic and soft, durable fabrics that “elevate the outdoor experience and […]
UYN Introduces Bio-Based Trekking Socks For S24
UYN, a manufacturer of sustainable technical apparel, footwear and accessories based in Italy, introduced the Bio-Trekking Socks collection for men and women. Manufactured at UYN’s headquarters in Asola, the socks are available in three styles: Biotrek, Biotrek Heavy Duty and Biotrek Light, and will be available in spring 2024 through select retailers. “The introduction of the […]
Shimano Raises Bar With Flagship Lever Drag Reel Additions
Shimano North America Fishing announced the upcoming release of its Talica 12IIA and 16IIA saltwater lever drag reels for small two-speed lever drag performance for offshore anglers. Shimano will showcase the Talica 12IIA and 16IIA reels at the upcoming ICAST show in Orlando, FL, Booth #2144. “The Talica lineup represents the pinnacle of compact lever drag reels,” […]
Shimano Launches Fluorocarbon Line
Shimano North America Fishing will debut its Mastiff FC line at the ICAST show in Orlando, FL. “We are delighted to introduce the Mastiff fluorocarbon line, designed for serious bass anglers who demand nothing but the best,” said Bob Mahoney, freshwater product marketing manager of Shimano North America Fishing. “There was no better test of its […]
G. Loomis Sets New Standard with GLX Walleye
G. Loomis, maker of fishing tackle, will showcase the GLX Walleye, part of the GLX series of rods, at the upcoming ICAST show in Orlando, FL, Booth #523. “The introduction of the GLX Walleye series represents the refinement of precision and performance for walleye anglers,” said Bob Mahoney, G. Loomis Freshwater product marketing manager. “At […]
Vim & Vigr Launches Spoon Theory Compression Socks
Vim & Vigr, maker of compression socks, partnered with influencer Madison Shreve on its limited-edition Spoon Theory compression socks to support patients with chronic diseases. Madison Shreve suffers from POTS, a form of dysautonomia. She said, “The Spoon Theory shows the difference in energy levels between chronically ill and ‘healthy’ individuals. This theory has helped me so […]
Dakine Adds Tech-Ready Packs To Campus Series
Dakine continues its back-to-school backpack series with the Campus collection—Campus Premium 28L, Campus L 33L and Campus M25L. Each of the three packs comes in various colors and patterns and includes organizational compartments for school essentials. Dakine also introduced the Campus 18L compact backpack which includes a tablet sleeve, dual front compartments with a dedicated cooler pocket and additional storage […]
Shimano Adds To CoreSolid Lineup Of Spinning Reels
Shimano North America Fishing released the Stradic FM reel, an addition to its Stradic line of spinning reels, debuting at the upcoming ICAST trade show in Orlando, FL. “The Shimano team is extremely excited to introduce the Stradic FM reel to anglers around the world,” said Bob Mahoney, Freshwater product marketing manager for Shimano North America Fishing. […]
Raen Drops Radio Star Collection In Collaboration With Alex Knost
Raen, the handcrafted eyewear manufacturer based in Carlsbad, CA, dropped the Radio Star collection from its Luxury Wig sunglasses line in collaboration with pro surfer and ambassador athlete, Alex Knost. Inspired by 90’s era goggle-style sunglasses, the bridge is concave with oversized wrapped endpieces, tapered temples and a logo plate. The collection has three colorways as shown above: Transparent/Bottle […]
Shimano Launches Curado 200 M Reel For Power Fishing
Shimano North America Fishing reported adding to its Curado line of low-profile baitcasting reels with the Curado 200 M, which will debut at the upcoming ICAST Show, Booth #2144, in Orlando, FL. Curado 200 M inherits Shimano’s latest reel technologies for power fishing. “We are thrilled to introduce the Curado 200 M reel to our passionate community […]
G. Loomis Introduces NRX+ Inshore Saltwater Rods
G. Loomis, the conventional and fly fishing rod manufacturer, will showcase its NRX+ Inshore rod series at the upcoming ICAST 2023 trade show, Booth #523. “We are thrilled to bring the NRX+ Inshore rod series to the market,” said Blaine Anderson, saltwater product marketing manager for G.Loomis. “We have a storied history of producing top-quality fishing […]
Nike’s Ultrafly Trail Shoe Incorporates Vibram Technology/Sole Design
Nike partnered with Vibram to include the brand’s technology and sole design in the upcoming release of its Ultrafly Trail shoe which offers a carbon flyplate between the shoe’s ZoomX foam and a fabric-wrapped midsole. The outsole of Nike’s Ultrafly Trail shoe debuts Vibram’s Litebase technology with a proprietary lightweight outsole design, Vibram’s traction lug […]
Maven Expands Premium Line Of Binoculars With The B.7
Maven, a Wyoming-based optics manufacturer, added the B.7 to its premium B Series binocular series. Available in 8×25 and 10×25 models, the B.7 offers a dual-hinge construction that eliminates bulk, weighs 12.4 oz. and measures 2.90 inches x 4.75 inches when collapsed. “In the pursuit of convenience and innovation, we designed the ultra-compact B.7 around […]
Costa Celebrates 40 Years With King Tide Sunglasses
Costa Sunglasses celebrates its 40th anniversary by introducing its “most advanced frame to date,” the King Tide. The Costa King Tide comes in two sizes: King Tide 6, a medium wrap six-base performance frame in two styles, and King Tide 8, a full wrap eight-base version, for elite anglers. Technical features for both frames include removable […]
