Gatorz Eyewear Launches Blastshield
Gatorz Eyewear, a maker of eyewear focused on the sport shooting, hunting and outdoor industries, launched the Blastshield to protect the eyes during high-intensity training and other tactical applications. Key features and benefits include interchangeable lenses, visual acuity, impact resistance, and lightweight, with an anti-fog coating. The user can transition from indoors/outdoors, day/night, changing weather […]
Arcade Rolls Out New Buckle Innovation Across Adventure Belt Styles
On a mission to revolutionize how a belt can function and move, Arcade Belts announced that its A2 buckle, first introduced with select styles in Spring 2023, is available across the brand’s Adventure range of performance stretch belts. Arcade’s A2 belt is the latest example of the brand’s focus on challenging the status quo and […]
Nocs Provisions Releases Limited Edition Red-Tailed Hawk Collection
Nocs Provisions, maker of binoculars, monoculars and accessories, launched the Red-Tailed Hawk Collection, a limited-edition drop inspired by the raptor. The collection includes the Zoom Tube Monocular and the brand’s three waterproof binoculars: Standard Issue, Field Issue and Pro Issue, all in color variations that capture the dusky colors of the Red-Tailed Hawk. The Red-Tailed Hawk is a bird of […]
Timberland Launches New Wayfarer Sunglasses
Timberland Eyewear introduced black acetate Wayfarer frames with contrasting metal detailing and polarized lenses. Model #TB9316 is available in Matte Gunmetal/Green Polarized (09R), Matte Black/Smoke Polarized (02D) and Matte Dark Ruthenium/Brown Polarized (13H). Features include the Timberland logo, universal shapes and uncluttered silhouettes. Lens Width, 61 mm; Bridge Width, 15 mm; Temple Length, 140 mm. […]
Orvis Launches Therapeutic RecoveryZone Dog Beds
Orvis, the home and travel dog products, fly-fishing and outdoor apparel retailer, launched its RecoveryZone dog bed. The company was one of the first to commercialize the dog bed in the U.S. in 1977. “We’ve built the best dog bed on the market for maximum rest and recovery,” said Brandon Jorgensen, product designer at Orvis. “We […]
Scarpa Achieves Benefit Company Status
Scarpa, the manufacturer of performance footwear for mountain sports, reported achieving Benefit Company status, a legal designation that identifies companies who, along with profit, aim to generate “value for the public and the planet.” Scarpa “ensures it will continue to operate in a transparent, responsible and sustainable way, and with consideration for its impact on […]
MEC Launches Limited Edition Classics Collection
Mountain Equipment Company (MEC), the Canadian outdoor retailer, launched its 2023 Classics Collection, including the Rad Pants with added stretch, recycled down insulation and limited-edition colors and patterns. The third capsule of the MEC Classics Collection draws inspiration from the company’s Summer 1990 catalog and pays homage to its heritage with a retro natural theme. […]
LEKI Celebrates 75th Anniversary
Founded in 1948 in Kirchheim Teck, Germany, Leki is celebrating its 75th anniversary. To celebrate, the company created an online commemorative flipbook titled 75 Years of Leki. Karl Lenhart’s passion for improving the quality and design of ski poles in the 1950s of heavy bamboo shafts with metal baskets “revolutionized the importance” of lightweight, durable […]
Fast Track Tennis, Learn The Game “Faster and Easier”
Fast Track Tennis is a new device that allows users to hit 200 live tennis balls every ten minutes with no required tennis court, practice partner or ball pick-up, helping “users build the necessary muscle memory to become a better player while having fun at the same time.” Using three tennis balls, a portable net […]
NRS x OnWater Launch Navigation App For Paddlers
Northwest River Supplies (NRS), an equipment and apparel supplier for water recreation, safety and rescue, launched PaddleWays, a paddling navigation app in partnership with onWater. “While other adventure sports have long benefitted from widely used mobile technologies, paddlesports has been left behind, until now,” said NRS Chief Marketing Officer Mark Deming. “Our vision for PaddleWays is […]
Primus To Launch Ulti Stove Systems and Pots
For Spring 2024, Primus will launch the Ulti Stove System and Ulti Pots. The Ulti Stove Systems is a wind-resistant cooking solution receiving an ISPO Award for “Innovative Outdoor Stove” at the OutDoor by ISPO 2023 trade show in Munich, Germany. “We’ve been providing solutions to explorers for the past 130 years and are excited […]
LIVSN Rolls Out Secondhand Marketplace
LIVSN Designs, an outdoor apparel company, introduced its Well Worn Gear Secondhand Marketplace to keep its products in rotation and out of the landfill. The platform allows customers to sell their used LIVSN products and purchase LIVSN gear from other sellers, who can also opt for LIVSN marketplace credit or cash. “We’re excited to be […]
La Sportiva’s No-Edge Climbing Shoe Line “Defies Expectations”
La Sportiva, the maker of mountain gear, introduced a climbing footwear line for Spring 2024, highlighted by the No-Edge collection that offers climbers “intuitive performance, increased sensitivity and superior durability.” The No-Edge collection includes the Mandala and updated versions of the Futura, the Mantra and the Genius. The brand will also release the TX4 Evo, an “eco-friendly approach shoe designed to […]
Outdoor Research Expands Into Mountain Biking
Outdoor Research, the technical outdoor apparel company, launched into the mountain bike category for Spring 2024 with its eight-piece Freewheel MTB collection, addressing a core activity for a large segment of its customer base. “The Freewheel program was developed because our customers and athletes ride mountain bikes alongside their many other outdoor activities, and we […]
Igloo And Looney Tunes Hop Into First Cooler Collab
Igloo and Warner Bros. Discovery Global Consumer Products, in celebration of WB’s 100th anniversary, collaborated on a Looney Tunes Cooler Collection featuring a Little Playmate cooler and stainless steel drinkware with Bugs Bunny front and center. Igloo reported it would expand the Cooler Collection later in 2023 with a Looney Tunes cooler bag. “We’re beyond […]
