Costa Sunglasses’ Marlin Fly Project Rooted in Community and Conservation
In partnership with the locals of San Carlos, Mexico, The Billfish Foundation and the International Game Fish Association, Costa’s Marlin Fly Project team deployed 15 satellite tags to understand and protect this understudied billfish species.
Kane Footwear x Honey Stinger Collaborate on Recovery Slip-On
Kane Footwear and Honey Stinger collaborate on limited-edition shoe to promote recovery.
Cocona Labs Joins The Conservation Alliance
Cocona Labs reported it joined The Conservation Alliance, with its member dues “directly supporting grassroots conservation efforts and advocating for protected areas.”
Nike Launches Strength Equipment Range
Following its move to open fitness studios in partnership with FitLab, Nike has debuted Nike Strength, a line of premium strength training equipment.
Foresight Sports Partners with Awesome Golf
The golf-simulator maker owned by Vista Outdoor formed a partnership with Awesome Golf, a subscription-based maker of golf-simulation software enabling Foresight Sports’ GCQuad, GCHawk, GC3, and Bushnell Golf Launch Pro users to access Awesome Golf’s simulator software programs.
Peloton Forms Multi-Year Partnership with NBA/WNBA
Peloton signed on as an official fitness partner of the NBA and WNBA. As part of the multi-year deal, Peloton will introduce NBA- and WNBA-themed fitness classes to its members and be the first to launch content from NBA Fitness, which will be part of the NBA app.
Hest Introduces Down Comforter to Elevate Camping Comfort
Hest, a designer of outdoor sleep products, introduced a Down Comforter that pairs with the brands mattresses or works on its own. The company also launched in bedding products.
Shaun White Adds Women’s Line to Whitespace Brand
Global snowboard icon adds a women’s base layer, puffer jacket and riding kit to Whitespace brand distributed through Backcountry.
UYN Opens Academy for Research and Engineering
Italy’s Unleash Your Nature (UYN) a Trerè Innovation company, officially opened its 38,000-square-foot Academy for Research and Engineering in Apparel and Sport (AREAS) adjacent to its global headquarters in Asola.
Osprey Packs Highlights 2024 Tech Line
Osprey marks its golden anniversary in 2024 with new products across its technical pack line with 12 core technical product families carrying certified bluesign product designations by spring 2024.
Meindl USA Introduces EuroLight Hunter Boot Collection
Meindl USA, the provider of Meindl’s handcrafted footwear in North America, introduced the EuroLight Hunter collection of men’s and women’s boots for various outdoor pursuits. “Our mission with the EuroLight Hunter line was to design a lightweight boot that is comfortable and reliable enough for customers to use for any style of hunt or outdoor […]
Camp365 T Model Truck Bed Camper To Hit EV-Truck Market in 2024
Camp365, the fold-out cabin camper manufacturer, announced its Camp365 T Model, its latest platform in the pickup-camper category, is scheduled to begin production in early summer 2024. Made in the USA and designed to meet the needs of electric vehicle owners looking for a truck bed option that has minimal impact on range, the T […]
Rocky 5 Watt Radio Sets New Standard for Backcountry Communications
Rocky Talkie, an outdoor communication device provider, launched its 5 Watt Radio, designed and tested in the Colorado Rockies for backcountry travel and the General Mobile Radio Service (GMRS) market. Rocky Talkie’s 5 Watt Radio builds on the most popular features of the company’s Mountain Radio for battery life, durability and intuitive operation but with […]
Solo Stove To Have Float In Macy’s Thanksgiving Day Parade
Solo Stove, the home and outdoor lifestyle brand in Solo Brands portfolio, partnered with Macy’s to participate in the 97th Macy’s Thanksgiving Day Parade on November 23, with its “Igniting Memories” float depicting an outdoor campfire scene. The float scene features the Solo Stove Bonfire smokeless fire pit and creates an image of hanging around […]
DPS Skis Launches Used Skis Trade-In Program
The U.S.-based ski manufacturer DPS Skis launched a program called Revive that allows U.S. customers to trade qualified used DPS skis for a credit towards new DPS skis and gear. Credits are upward of $500 depending on the condition of the traded-in skis. At trade-in, DPS puts the returned skis through a ten-point factory tune […]
