SGB Today

Trerè Innovation Introduces Titici Bikes to U.S.

Trerè Innovation, a “sustainable technical apparel, footwear design and manufacturing company” based in Asola, Italy, introduced Titici handmade bikes in the U.S. Since its founding in 1961, the Titici factory has manufactured Italian bikes with “time-honored craftsmanship, materials and state-of-the-art innovation.” The company offers road, gravel, mountain, e-mountain, and e-gravel bikes. Titici’s proprietary Plate Absorber […]

5.11 Tactical Introduces Mission Ready Dog and Aros K9 Collections

5.11 Tactical, the manufacturer of “purpose-built” apparel, footwear and gear, has released its Mission Ready Dog and AROS K9 Collections. Designed for active and working dogs and their handlers, the collections feature harnesses, leashes and collars prioritizing functionality, durability, and dog comfort. “We have a goal to offer dependable gear that our customers can trust for […]

Good To-Go Launches Ranchero Scramble

Timed for fall, Good To-Go, the dehydrated gourmet meal brand led by Chef Jennifer Scish, introduced a breakfast option, Ranchero Scramble made with tomatoes, onions, chilis, and spices too pair with scrambled eggs, black beans and cilantro. Following the release of the company’s Breakfast Hash this past Spring, the Ranchero Scramble comes in a single […]

Ruffwear Introduces ‘A Life of Discovery’ For FW23

Ruffwear, the manufacturer of performance dog gear, introduces its A Life of Discovery Collection for FW2023.  “As we continue on the wave of purpose this year, we’re diving into the ways dogs live their lives full of adventure and, guess what, we’re taking notes!” commented Dani Reese, Ruffwear marketing and PR manager.  “This new collection […]

Backpacker’s Pantry Customizes Emergency Meal Kits

Boulder, CO.-based Backpacker’s Pantry, a family-owned maker of “gourmet adventure meals,” revamped its Emergency Meal Kit to include a build-your-own option from three to seven days, including meat, vegan and vegetarian selections.  Backpacker’s Pantry also revamped its pre-built meal kits for three, seven or 14 days also available in meat, vegan and vegetarian options. “Our new emergency […]

Salomon S/LAB Phantasm Updated To Improve Runner Performance

Salomon continues innovating and advancing runner performance with the updated S/LAB Phantasm lightweight, carbon-plated road running shoe. “The foam, plate and geometry are the three essential parts to constructing a premium road racing shoe. These three elements on the new S/LAB Phantasm 2 are significantly improved to offer a better performance for elite and sub-elite […]

Costa Sunglasses Goes Global With King Tide Collection

Building off the success of a limited pre-release, Costa Sunglasses launched the complete King Tide performance sunglass collection globally, one of its most technical sunglass frames for on and off the water with five years of R&D behind it. The frame is available in two styles: King Tide 6, a six-base frame with a straighter […]

Bote Unveils Rackham Gatorshell with Apex Pedal Drive Integration

Bote, an innovator in water lifestyle products, re-imagined its Rackham Gatorshell featuring Apex Pedal Drive compatibility.  Earning the Best in Boats and Watercraft category award at ICAST 2022, the platform’s redesign “represents a seamless transition from a stand-up paddleboard to a pedal-driven kayak.” Known for its fishing machines, Bote’s Rackham Gatorshell boasts a wide, secure […]

Forloh Adds Stretch Woven Jacket to AllClima Collection

Forloh, the 100 percent USA-made technical outdoor brand, introduced the AllClima Stretch Woven Jacket for wear in various environments and conditions. The AllClima Stretch Woven Jacket weighs 30 oz in a men’s medium. The lighter-weight, four-way stretch outer layer is from a DWR-treated water-resistant twill poly/spandex blend. An Abrasynthetic Suede panel extends from the elbow […]

Moultrie Mobile Launches Universal Solar Battery Pack and Edge Series Accessories

Moultrie Mobile, a maker of cellular trail cameras with an all-in-one remote monitoring app for hunters and property owners, launched an accessory product line that includes two universal solar battery packs and several items for its Edge Series cameras. “We want to round out our product offering and user experience by providing a collection of […]

Nocs Provisions x Outdoor Voices Release Summer-Ready Collab

Nocs Provisions, the maker of binoculars, monoculars and accessories, announced a limited-edition collection in partnership with Outdoor Voices, a technical apparel brand. We are so excited to be working with Outdoor Voices,” said Nocs Provisions Founder and CEO Chris McKleroy. “We are both driven by the same thing—equipping people with tools and apparel to get […]