Shot Scope Debuts Pro ZR Laser Rangefinder
“Shot Scope is very excited to innovate the laser rangefinder category once again with a device that provides the best combination of distance and accuracy, with a construction and design that offers unmatched durability for handling harsh conditions on the course.” —David Hunter, CEO of Shot Scope.
Ashworth Golf Debuts “Insanely Soft and Stylish” Golfman Hoodies for 2024
“The popularity of the Golfman Hoodie among PGA Professionals speaks volumes to the incredible fabric, super soft feel and consumer affinity for the Ashworth brand.” —Eddie Fadel, President, Ashworth Golf
G/Fore adds Softspike Stability to Gallivanter Golf Shoe
Designed with ten points of contact with the ground for increased weight dispersion, G/Lock Gallivanter spikes feature center stingers and flexible expanding legs to grip the course.
JLab Partners with PGA Tour Pros
JLab plans to add to its roster of international golfers in 2024 as its product assortment and brand grow globally in the US, Europe and APAC. JLab is available in more than 100 countries.
Sole Launches the Jasper Chukka with ReCork
“For a long time, innovation in footwear has focused only on comfort and performance, with sustainability being an afterthought. With the Jasper Chukka, we set out to prove that all three can go hand-in-hand,” —Sole and ReCork Founder/CEO Mike Baker.
Skechers Signs Footballer Oleksandr Zinchenko
Arsenal and Ukrainian national team defender to compete in Skechers Football shoes with debut of Diamond Ice Pack.
Nordica Celebrates Ten Years of Enforcer and Santa Ana With 2025 Collection
“We knew how we wanted the new skis to ski and what we wanted to improve, which resulted in new designs, constructions, waist widths, sizes, and rocker profiles.” —Ethan Korpi, Nordica’s North American product marketing director.
Converse Debuts Chuck 70 De Luxe Squared with Swarovski Crystals
Featuring more than 1,300 individual Swarovski crystals on each pair, the Chuck 70 De Luxe Squared will debut globally on February 1.
Inov8 Athlete Jack Scott Smashes 268-Mile Spine Race Record
Scott wore one pair of Inov8’s Trailfly G 270 V2 running shoes for the 268-mile race.
Revo x Bode Miller Goggle Collection Enhanced with Eyeglass Prescription Insert
“The launch of Goggle Rx is a testament to our dedication to building the next generation of goggle technology that complements our customers’ active lifestyles.” — Cliff Robinson, CEO, Revo
Franklin Sports CFX Pro Batting Glove Series More than Just A Standard Batting Glove
“As players’ needs evolve, it is our commitment at Franklin Sports to strive and create an optimal performance glove that not only looks great but feels even better.” —Adam Franklin, President, Franklin Sports
Jones Snowboards Fair Trade Certified
“…We hold all our factory partners to the highest social responsibility standards. Achieving Fair Trade Certification honors our longstanding commitment to the people who manufacture our products.” —Jeremy Jones, founder, Jones Snowboard
PGA Tour partners with GolfForever as Official Golf Fitness System
“Promoting an active and healthy lifestyle is a core value of the PGA Tour, and we are proud to partner with GolfForever as they bring many of the exercise and recovery programs our players have grown to love into the homes of our fans.”—Brian Oliver, PGA Tour executive vice president, Corporate Partnerships.”
Ripken Baseball expands All-Ripken Games, adds Under Armour as Presenting Partner
All-Ripken Games powered by Under Armour will attract top youth baseball and softball players to compete and develop The Ripken Way.
Adidas Recodes A 30-Year Icon with Predator 24
A nod to the boot that started it three decades ago, the shoe merges 90s nostalgia with performance creating a nex-gen of goalscorers.
