SGB Today

Filson Taps Former CEO Of Woolrich As CEO

Filson, the outdoor outfitter and apparel manufacturer based in Seattle, announced that Paolo Corinaldesi has been named as chief executive officer. Corinaldesi is the sixth CEO in the brand’s 124-year history.

NRF Chief Economist Sees Latest Stimulus Helping Recovery

Economic challenges brought on by the coronavirus pandemic will continue in 2021, but stimulus legislation signed into law just after Christmas will help maintain and accelerate the nation’s ongoing recovery, believes National Retail Federation Chief Economist Jack Kleinhenz.

Club Pilates Partners With Aly Raisman

Club Pilates announced a multi-year partnership with U.S. gold medal gymnast and wellness advocate Aly Raisman. Raisman will serve as a core ambassador for the brand to raise awareness around the benefits of Pilates. “My goal in working out now is to feel better both physically and mentally,” said Raisman. “I really enjoy Club Pilates […]

Salomon Expands Partnership With Locally To Launch ‘site2snow’ Program

Salomon and Locally are evolving its long-term partnership to provide customers with the option to purchase hardgoods products online and pick up in-store with premium retail partners. This expansion of services aligns with the shift in consumer behavior and will allow customers to purchase their winter hardgoods products in the easiest and quickest way possible. […]

Adidas Raises Commitment To Sustainable Products

Adidas AG said more than 60 percent of its products will be made with sustainable materials in 2021. From 2024 onward, Adidas is committed to using only recycled polyester.

The LRG For Coca-Cola Collection Arrives This Holiday Season

Today Coca-Cola inspires an apparel collection with Lifted Research Group (LRG). The LRG for Coca-Cola collection drops on December 26 and is available for a limited time at select retailers and L-R-G.com. During this time of year, the red and white classic Coca-Cola logo and happy polar bears make people smile in the more than […]

Skratch Labs Adds 60 Serving Bag Of Strawberry Lemonade Sport Hydration Mix

Skratch Labs announced the release of a new size of its Sport Hydration Mix flavor, Strawberry Lemonade. Skratch has expanded the size offering of Strawberry Lemonade to include a 60 serving bag. The larger bag keeps customers stocked up on Skratch for longer and provides value at a lower cost per serving. The flavor is […]

Skratch Labs Introduces New, Larger Size Of Chocolate Sport Recovery Drink Mix

Skratch Labs announced the release of a new size of Sport Recovery Drink Mix Chocolate. This 1200g, 24-serving bag offers an answer to the consumer feedback the brand received that the 600g, 12-serving bag was not sufficient for their needs. Chocolate is the first, and currently the only, 1200g bag size for Skratch Labs line […]

Skratch Labs Introduces New, Convenient Size Of Horchata Sport Recovery Drink Mix

 Skratch Labs announces the release of a new size of Sport Recovery Drink Mix Horchata. This new, 50g single-serving pouch provides a convenient option to the 12-serving 600g bag that is currently available and extends Skratch Labs line of recovery mix which also includes Chocolate and Coffee. First released in April of 2019, Horchata is […]

FutureNatural: Adidas’ Footwear Innovation Introduced With Harden Vol. 5

In early 2021, Adidas will drop its latest footwear technology, Futurenatural. Designed to mirror an athlete’s speed and quick change of direction, Futurenatural offers a seamless design and 360-degree fit system. The one-piece shoe mold works with an athlete’s natural movement for freedom and dynamic angles. The first iteration of the technology will be featured […]