Toad&Co, an outdoor lifestyle apparel company, promoted Nina Brito as the company’s new dealer sales manager, effective immediately. Brito brings 15 years of sales experience, having moved from the retail floor to retail management to buying.

In her new position, Brito will provide strategic vision, leadership and sales expertise in managing Toad&Co’s specialty retail program through a strengthened commitment and increased support to Toad&Co’s retail partners. Brito will report to Scott Whipps, Toad&Co’s vice president of sales. Reporting directly to Brito are the east and west dealer sales representatives.

“Toad&Co is proud and excited to promote Nina to such a critical role within the company,” said Whipps. “Having been a retail buyer and a dealer sales representative at Toad&Co for the last four years, she brings a deep level of understanding, empathy and expertise in helping our retail partners to thrive and succeed. Nina’s wealth of knowledge and personal touch will be a great asset to the dealer services team as we work to connect with our valued customers.”