The Mako Group offers a large selection of weapon accessories serving the military serving the military and shooting industries. To enhance their marketing efforts, the Mako Group has announced the hiring of naming Bernadette Costello as their new marketing coordinator.
Costello will manage Mako’s marketing efforts with the goal of increasing awareness of the company among their core constituencies: law enforcement, hunters, marksmen, those interested in self-defense, and others. She will also support the Mako sales team by managing the company’s web presence, print ads, social media, trade shows, price lists, and other marketing channels and build Makos brand recognition and drive sales.
Costello was the marketing services manager at Marchon Eyewear, a global manufacturer of designer eyewear for nine years. She also managed new student recruitment for Nassau County (Long Island) Community College.
“Bernadette’s marketing experience will provide us with a unique insight in today’s changing methods for building brand awareness. We are very excited to have her join the Mako tea” said, Mako’s Chief Executive Officer Addy Sandler.
