Tectron, the shoe care brand acquired by Implus in Summer 2013, will unveil a newly redesigned product line and package at the Outdoor Retailer Winter Market Expo, January 22-25 in Salt Lake City.
 
“We are excited for the opportunity to introduce the new branding and updated product line at OR,” said Todd Vore, President of Implus. “The products provide the best and safest solutions for boot and apparel care available, while the packaging has been tailored to be more captivating and informative.”
 
The 2014 product lineup for Tectron includes a heavy-duty, silicone-based water proofer for tents, tarps, work boots, and other gear; a performance polymer water proofer for apparel and footwear (including products with performance finishes); a beeswax leather protector for items such as work boots that are exposed to extreme conditions; a liquid wax leather restorer for large leather items such as car seats or jackets; a scent-free odor eliminator; and a brush to restore the nap of suede and nubuck products.