Tecnica USA has named Carlo Lingiardi to the position of vice president, division manager of its U.S. outdoor footwear division.

“We are excited to have Carlo join us,” said John Stahler, president of Tecnica USA. “He brings extensive experience in footwear manufacturing, development, and sales that will help this brand grow to the next level.”

Lingiardi joins Tecnica after serving as vice president of sales and operations at GEOX USA Inc., a footwear company based in Newark, Delaware.

At Geox, Carlo Lingiardi opened up the US market growing the business to $15 million in its first three years. Prior to that, Lingiardi spent five years as marketing & sales leader with W.L. Gore & Associates, Inc., based in Elkton, Maryland.