Technogym, producer of wellness and fitness equipment, entered a new strategic partnership with the National Strength and Conditioning Association (NSCA), the worldwide authority on strength and conditioning research and education. Together they will create educational content for the fitness industry.
The collaboration between Technogym and NSCA will result in a series of health and wellness resources distributed through the Technogym platform beginning June 2016. The educational content will be available to Technogym customers and master trainers, as well as to the industry overall, and will incorporate the NSCA’s peer-reviewed scientific research and principles.
“Technogym is proud to partner with the NSCA making an impact on strength and conditioning as a practice and a profession,” said Nerio Alessandri, president and founder, Technogym. “Our goal is to support our customers and drive the industry through invaluable education, content and solutions. Core to this is enabling the Personal Trainer network that is on the frontlines training end-users on equipment. It is crucial trainers are educated and certified to provide professional and optimal training experiences”
The content produced by this partnership will also enrich the NSCA’s collection of strength and conditioning resources. These will be utilized within its efforts to support members with high-level continuing education options, career support services and diverse certifications for personal trainers, fitness specialists and strength coaches.
”We are extremely pleased to announce this innovative partnership with Technogym” said NSCA Executive Director Michael Massik. “Technogym’s endorsement of NSCA certifications underscores their mission to create the industry’s most educated network of professional trainers. In addition, NSCA members and certificants will greatly benefit from this partnership and we look forward to a bright future of collaboration.”
