Intel Corp. has acquired heads up display manufacturer Recon Instruments in an affirmation of its commitment to the smart eyewear category that Google abandoned earlier this year…
Tag: Supplier
NOCSAE Says Data Does Not Yet Justify Youth Helmet Standard
The National Operating Committee on Standards for Athletic Equipment (NOCSAE) said there is still not enough data to suggest a distinct helmet mass limit for youth…
Dwyane Wade Partners with Naked Brand Group
Wade Enterprises, LLC and Naked Brand Group, Inc. announced a partnership between Miami Heat star Dwyane Wade and Naked, the fashion and lifestyle brand…
Puma Launches Arsenal Fans Film
Puma launched the new Arsenal Home Kit Powered by Fans film, revealing the role the Gunners’ supporters play in inspiring the team to perform on the pitch…
Brooks Appoints Leo Burnett as Advertising Agency
Brooks Running Company appointed Leo Burnett as its global creative agency of record…
Illinois Dealer Opens Newest Giant Store
Sammy Radi celebrated the grand opening of a Giant/Liv dealership June 12-14 in a converted auto garage across the street from his existing Sammy's Bikes store…
Aventura Clothing Recognized for Sustainable Apparel Practices
Aventura Clothing has been recognized by the Textile Exchange for converting more of their women’s clothing styles to sustainable, eco-friendly and organic fabrics…
Vittoria Extends Pro Deals to Shop Teams
Vittoria Industries North America Inc. has begun offering pro deal discounts on its tires and tubes as well as 3T and Selle Italia products it distributes to local cycling teams across the United States…
NBA Finals Delivers Record TV Ratings
The NBA Finals produced record viewership for ABC while also giving the league its best results in retail and digital categories…
MoGo Taps Former Shock Doctor Sales Exec as President
MoGo Sport, the maker of flavored mouth guards, announced that Bobby Dodd has joined the company as President. In this role, Bobby will oversee all…
Nike Opens Vancouver Soccer Pop-Up
Nike opened The Nike Underground, a pop-up experience in downtown Vancouver dedicated to soccer…
Denver Expecting 30,000 to Participate in Bike to Work Day
Bike commuting advocates in Denver, CO expect more than 30,000 people to participate in the region's Bike to Work Day June 24…
Brooks-Range Mountaineering Relocating Warehouse
Brooks-Range Mountaineering is relocating its warehouse from Fremont, CA to San Leandro to ensure quicker deliveries and enhance customer service…
Alpha 6 Distributions Expands Sales Force
Alpha 6 Distributions, which designs, manufactures and distributes value-priced outerwear, has added Judi and Rick Tice, Brian Rice and Kevin Hobday to its team of sales representatives…
OIWC Packs Pitchfest Panel with Outdoor CEOs
The CEOs of REI, Backcountry.com and Outdoor Research are among five executives chosen to vet business proposals at this year's OIWC Pitchfest…
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal