Stromer, the maker of e-bike technology headquartered in Oberwangenm, Switzerland, hired Christoph Lindlein as chief marketing officer, Franz Reindl as chief technology officer heading up R&D and Lennart Wolff to manage the region in Northern Germany as the account manager for Stromer and Desiknio.
Since August 2023, Lindlein has worked as chief marketing officer leading the company’s marketing strategies. He began his career in 2010 at Adidas headquarters in Herzogenaurach. In 2011, he joined the Intersport International Corp. holding marketing positions over the next 12 years. Most recently, his responsibilities included establishing long-term marketing partnerships with Nike, Adidas, and Puma, and others. He also developed marketing strategies for exclusive brands from Intersport. He received a degree in Sports Economics and Management from the German Sport University Cologne and in International Marketing in Melbourne, Australia. Lindlein works at the Stromer Campus in Oberwangen.
Since March 2023, Reindl has been responsible for Stromer’s R&D department as the CTO in Oberwangen. The industrial and mechanical engineer brings valuable experience from the auto industry to the role, which he integrates into the product development for Stromer Speed Pedelecs. He joined the company from KTM AG (currently Pierer Mobility) in Austria, where, most recently, he was head of R&D and responsible for the Development department for the sports car series KTM X-BOW GTX, GT2 & GT-XR.
Starting in December 2023, Wolff took on the support of Stromer and Desiknio dealers in the Northern Germany region as an account manager and successor of Nuscha Vakilzadeh. Before that, he worked in the e-bike industry for seven years, including as store manager of the eBike Company in Hamburg for five. He developed his passion for Stromer early on, with his first job in the bike industry.
Images courtesy Stromer