Stile Products, Inc., a Los Angeles-based distributor for urban cycling brands Tern Bicycles and BioLogic accessories, has hired Dale Aguas as its North American territory manager. Aguas will work alongside Stile Products Founder Steve Boyd, overseeing sales and distribution for Tern’s independent bicycle dealer partners effective immediately.
Aguas brings 17 years of urban cycling industry experience to Stile Products, including positions as inside sales manager for KHS and Free Agent Bicycles, product development for EV Global Motors, and inside sales representative for Giant Bicycles. Aguas began his career as manager for Two Wheels One Planet bike shops in Cerritos and Fullerton, CA, where he worked for the Mulrooney family.
“My position with Stile Products compliments my experience and passion for urban cycling and overseeing new project development,” Aguas said. “I feel fortunate to join Tern and BioLogic at the ground level and I’m excited to be a part of the tremendous growth we anticipate for each brand in North America.”
Tern recently showcased its bike collection at the Eurobike and Interbike trade shows, receiving accolades and support from key influencers. The brand was recognized with a Eurobike Design Award for its innovative Eclipse S11i model.
Consumers can visit www.ternbicycles.com and www.thinkbiologic.com for more information on the products, people, and technologies behind the brands.
Inquiries can be directed to Dale Aguas at dale.aguas@ternbicycles.com and Steve Boyd at steve.boyd@ternbicycles.com. Media inquiries can be directed to Craig Randall at 303-718-6519 and craig@verdepr.com.
Stile Products, Inc. is based in Los Angeles, CA and offers bikes and quality bicycling gear and accessories to the North American market. BioLogic's most recent products transform an Apple iPhone into the world’s most powerful cycling computer. Tern designs and manufactures folidng bicycles for urban transport with a focus on portability and utility.
