SSL Ads A Dozen Retailers to Snow Sports Buying Group

New members include: The Alpine Shop, S. Burlington, VT; Alpine Sport Shop, Saratoga Springs, NY; California Ski Company, Berkeley, CA; Equipe Sport, Rawsonville, VT; Helm of Sun Valley, San Mateo, CA; Ken Jones Ski Mart/ Snowboard Jones, Manchester, VT; Mammoth Sporting Goods, Mammoth Lakes, CA; Peak Ski & Snowboard, Plum (Pittsburgh), PA; Ski Chalet, Portland, OR; Skier’s Edge Pro Shop, Great Falls, MT; Ski Frisco Sports, Frisco, TX; Village Skis & Bikes, Woodbridge, VA.

Based in Victor, NY, Sports Specialists Ltd. (SSL) is a collection of the best specialty snow sports retailers in the U.S. Since 1971, SSL has been the leading marketing, merchandising and purchasing organization in the specialty ski, snowboard, outdoor, and casual furniture industries. SSL currently has 62 retail managements with over 140 outlets in 26 States and the District of Columbia.