Sorel to Open Pop-Up in Brooklyn
The 900-square-foot space is opening from October 13 to 22 in the Williamsburg section of Brooklyn, NY and will be Sorel’s signature orange color.
Meindl USA Introduces EuroLight Hunter Boot Collection
Meindl USA, the provider of Meindl’s handcrafted footwear in North America, introduced the EuroLight Hunter collection of men’s and women’s boots for various outdoor pursuits. “Our mission with the EuroLight Hunter line was to design a lightweight boot that is comfortable and reliable enough for customers to use for any style of hunt or outdoor […]
KUIU To Open Dallas Store for Direct-to-Consumer Brand
The company said that based on the active consumer base in Dallas, it’s the ideal location for a brick-and-mortar store. KUIU said being DTC-focused provides the company with data and insights on its customers.
Camp365 T Model Truck Bed Camper To Hit EV-Truck Market in 2024
Camp365, the fold-out cabin camper manufacturer, announced its Camp365 T Model, its latest platform in the pickup-camper category, is scheduled to begin production in early summer 2024. Made in the USA and designed to meet the needs of electric vehicle owners looking for a truck bed option that has minimal impact on range, the T […]
Rocky 5 Watt Radio Sets New Standard for Backcountry Communications
Rocky Talkie, an outdoor communication device provider, launched its 5 Watt Radio, designed and tested in the Colorado Rockies for backcountry travel and the General Mobile Radio Service (GMRS) market. Rocky Talkie’s 5 Watt Radio builds on the most popular features of the company’s Mountain Radio for battery life, durability and intuitive operation but with […]
Consumer Prices Rose More Than Forecast in September; Apparel CPI Declines
One bright spot for consumers was in the month-over-month CPI for Apparel, which declined 0.8 percent from August, most likely owing to the de-stocking and promotional environment at retail.
Solo Stove To Have Float In Macy’s Thanksgiving Day Parade
Solo Stove, the home and outdoor lifestyle brand in Solo Brands portfolio, partnered with Macy’s to participate in the 97th Macy’s Thanksgiving Day Parade on November 23, with its “Igniting Memories” float depicting an outdoor campfire scene. The float scene features the Solo Stove Bonfire smokeless fire pit and creates an image of hanging around […]
Capstone Precision Group Appoints U.S. Marketing Manager
Capstone Precision Group, the maker of Berger Bullets and Ammunition, appointed Kenneth Lin as marketing manager for U.S. operations.
Sportsman’s Warehouse Opens Second Store In Tucson
Sportsman’s Warehouse Holdings, Inc. reported it will open a second store in Tuscon and its tenth in Arizona. The 35,018-square-foot store at 5225 S. Calle Santa Cruz will host a grand opening on November 16.
AGM Global Vision Names President
AGM Global Vision, a manufacturer of electro-optics, night vision, and thermal imaging for hunting, appointed Mark Tarakanov as its new president. Tarakanov is one of the original founders of AGM Global and a seasoned industry veteran.
Gatorz Eyewear Hires New Head of Marketing
The performance eyewear manufacturer, appointed industry veteran Scott Sorensen as head of marketing, overseeing consumer and product marketing strategies, strengthening the brand’s positioning and executing growth initiatives.
Legacy Sports International Names Southeast Sales Director
Austin McCord is based out of the Ft Worth, TX area and is “strategically positioned to further the expansion of Legacy’s Howa, Pointer, Citadel, and Nikko Stirling brands.”
Taurus USA Names General Manager of Marketing
Caleb Giddings originally joined Taurus as marketing manager, after consulting on a project that would result in the award-winning Taurus 856 Executive Grade.
Hyosung Textiles Adds to Global Marketing Team
The company hired outdoor industry professional Laura Nilo as its U.S. marketing manager, West Coast, and marketing strategist Christiane Rauch as a senior consultant in Northern Europe for Hyosung Spandex.
Walmart Names VP, Walmart GoLocal
Walmart hired Rina Hurst as vice president of Walmart GoLocal, the retailer’s delivery service platform. Hurst joins Walmart from Shipt, where she was chief business officer.