SGB Sportsmans

Gunpowder, Inc. Adds Three Hires in Strategic Move

The company noted that the hire of Josh Ward, Michelle Gandola and Alex Gaziano in the third quarter of 2023, reflected the Wisconsin-based agency’s “commitment to strengthening its public relations and digital marketing capabilities.”

SGB Media Reports Most Read Articles, Key Metrics for September 2023

SGB Media reported its Top 20 most-read articles, and the coverage included many of the usual big brands and a few companies that have been silent of late. The Top 5 included articles about Sportsman’s Warehouse, West Marine, Dick’s Sporting Goods, Amer Sports, and Asics Corp., with Academy, Champion and Nike seeing high readership.

Winchester Completes Acquisition of White Flyer Targets

Olin Corporation reported that it completed its previously announced acquisition of White Flyer Targets, a recreational trap, skeet, and sporting clay target maker based in Webb City, MO. White Flyer will be combined with the Winchester Ammunition business.

Leupold Names Director of Marketing

Leupold & Stevens, Inc. promoted Lucas Burt to director of marketing, effective immediately. Burt has worked for the manufacturer of sport optics since 2017 as brand creative director.