OrthoLite Launches New Marketing Campaign
The marketing campaign, The Secret Inside, was based on research that validated the importance of the insole as well as the value on branded components to consumers.
Modell’s To Open Three Stores
Locations will open in Manhattan at 51st & 3rd, as well as Bloomfield and Cherry Hill, NJ.
Finish Line Writes Off JackRabbit, Confirms Sale Process
Finish Line Inc. will take a goodwill impairment charge in its third quarter of $44 million to write off its struggling run specialty business.
Finish Line Confirms JackRabbit On Sales Block
Finish Line has hired Peter J. Solomon Company LLC to explore a sale and will take a $44 million goodwill impairment charge in the third quarter.
Dick’s Sporting Goods Raises Outlook On Strong Q3
Dick’s Sporting Goods raised its guidance after it reported third-quarter results that easily exceeded earnings and comp expectations. The performance was driven by a 5.2-percent comp sales increase and gross margin expansion.
Formula4 Media To Launch Sportstyle Show
Formula4 Media is launching a Sportstyle Show in the Fort Lauderdale Convention Center from June 14-16, 2017.
Delta Apparel’s Q4 Impacted By Tax Charge
The lack of an extra week of sales, coupled with the unfavorable impact of tax expense in this year’s quarter compared to a tax benefit in the prior-year period, lowered diluted earnings by approximately 15 cents per share.
Nike Signs Supermodel Bella Hadid
The 20-year-old will star in the brand’s #NewYorkMade campaign to highlight Nike’s new five-story store in lower Manhattan.
Vibram’s Bikila Lawsuit Dismissed
A lawsuit by the family of legendary Ethiopian runner Abebe Bikila over Vibram’s use of the Bikila name on one of its FiveFingers models was dismissed.
Dick’s Opens First Former Sports Authority Locations
Re-opening celebrations in former Sports Authority stores are set for Elk Grove, CA; Seattle, WA; and West El Paso, TX.
Russell Simmons Teases New Yoga Brand Tantris
“I was inspired to build the Tantris Yoga Center and Retail Store from my natural progression as a devoted Yogi.”
Gildan Makes A Play For Fashion With American Apparel Bid
With no plan to acquire any of American Apparel’s retail operations out of bankruptcy, Gildan will explore repositioning the brand as a wholesale business.
Björn Borg Sports Apparel To Outfit Biographic Film
Swedish sports apparel company Björn Borg, named after the tennis legend, will see its clothing featured in a new biographic film, Borg, about the namesake athlete.
Wilson Unveils MLB Defensive Player And Team Of The Year
Boston Red Sox right fielder Mookie Betts and the San Francisco Giants have been named the top recipients of the Wilson Defensive Player of the Year and Defensive Team of the Year awards.
Matrix Expands From Commercial Fitness To D2C
Johnson Health Tech unveiled a new line of Matrix cardio equipment, which was previously only available in fitness clubs. The new line moves into direct-to-consumer, being offered for in-home use.
