SGB Sports & Fitness

Asics America’s U.S. Sales Drop 9.3 Percent

Asics America said that despite the sales decline, it made a number of moves in the quarter to position it for growth in the future. The moves were punctuated with the brand’s announcement of expanding its U.S. presence with a Product Creation Studio in Boston, the launch of the first-ever global social running initiative and the unveiling of several new performance footwear models.

Asics Q1 Earnings Slide

Asics Corp. reported sales in the first quarter declined modestly in the first quarter due to declines in Europe and the Americas region.

USGA Teams Up With Play9

In 2017, the USGA will be working closely with state and regional golf associations and courses throughout the United States that will host and promote local Play9 days between May and October.

NFL Partners With Perform Group

The NFL and Perform Group have reached an agreement for Perform to market the NFL’s television broadcast rights in various global territories and NFL Game Pass outside the United States and Europe.

Nuun Partners With Prudential RideLondon

Prudential RideLondon has a variety of cycling events geared to all athletes and abilities, combining the fun of a free family ride in central London with the excitement of watching the world’s best professional cyclists.

Amazon Partners With Tough Mudder

The agreement will include health, training and wellness content produced by Tough Mudder, an Amazon.com/ToughMudder storefront and on-site event presence at Tough Mudder’s North American events in 2017.