Outdoor Channel and Mossy Oak Renew Strategic Partnership
Outdoor Channel Holdings, Inc. has entered into a multi-year strategic partnership with Mossy Oak, creators of the Mossy Oak Brand Camouflage and producers of some of television’s most highly regarded hunting programs, including one of the top-rated shows
Acushnet Golf Profits Fall 36% on Double-Digit Sales Decline
Fortune Brands, Inc., the parent company behind the Cobra, Titleist and Footjoy brands, reported that net sales for the second quarter were $1.74 billion, down 17%, as the stability of the spirits business tempered double-digit sales declines for the comp
Pony Partners with Animated Film
Pony Inc. is partnering with Focus Features to create a limited-edition sneaker in conjunction with the upcoming animated movie “9.”…
TaylorMade-adidas Golf Renews EWGA Partnership
The TaylorMade-adidas Golf Company has renewed its ongoing relationship with the EWGA (Executive Women's Golf Association) as a supporting partner for the organization. The company provides the association with financial and in-kind support and parti
Néve Designs Founder Leaving Company
Néve Designs announced that Tom Irvine, an existing partner and CEO of Néve, has purchased the remaining assets of the company from founder Rhonda Swenson. Swenson will be leaving the company to pursue other outside interests…
Smith and Wesson Completes Acquisition of Universal Safety Response
Smith & Wesson Holding Corporation completed its acquisition of Universal Safety Response, Inc. (USR), a privately held, full-service security systems solutions provider…
Jarden Corp. Partners with Marvel Entertainment
Marvel Entertainment, Inc., announced a wide-ranging licensing agreement with Jarden Corp. for a wide range of sporting goods…
Wade Moves to Brand Jordan
Nike, Inc. has announced that Miami Heat guard Dwyane Wade has changed sponsors, making the switch from Converse to Nike’s Jordan Brand, effectively ending what had become a soured relationship between the NBA scoring champ and the NKE subsidiary…
Dept. of Education Awards $78 Million in PEP Grants…
The Department of Education announced the recipients of $78 million in Carol M. White Physical Education Program (PEP) grants. New PEP grants totaling $26.5 million will be distributed to more than 140 school districts and community based organizations ac
Riddell Inc. to Face Jury Trial in Heat Stroke Case
A federal judge in Ohio last Monday concluded that Riddell Inc. had a duty to warn former Minnesota Vikings offensive lineman Korey Stringer that its helmets and shoulder pads could contribute to heat stroke when used in hot conditions. Stringer died nea
Studies: Team Sports Reduce Likelihood of Youth Smoking; Fitness Ups Grades
Participating in team sports is associated with a reduced likelihood of youths becoming established smokers, according to a new report issued by the Dartmouth Medical School in New Hampshire. The study found that young adults who did not take part in team
Blacks Leisure Comps Slip 1.8%; New Outdoor Format Sales Up
Blacks Leisure year-to-date comparable sales were down 1.8% with outdoor sales down 1.6% and Boardwear down 3.2%. Management said that for the year-to-date, the business is performing “satisfactorily.”…
Potential CIT Bankruptcy Could Rattle Retail
CIT Group Inc., a significant lender to small and medium-size businesses in the retail industry, could be forced into bankruptcy proceedings barring a last-minute deal to renegotiate its sizeable debt load. A bankruptcy threatens to disrupt the flow of m
Rossi USA Joins Whitetails Unlimited Program as Title Sponsor
Rossi USA has signed on as the Title Sponsor to Whitetails Unlimited’s Kids on Target program. The popular program was introduced as a pilot program in 2008, with a focus on encouraging our nation’s youth to get off the couch, enjoy the great outdoors, an
Victoria’s Secret Expands PINK Collegiate Collection
Victoria's Secret's PINK Collegiate Collection has been expanded to more than 50 colleges and universities. VS PINK launched its co-branded Collegiate Collection in July 2008, which features VS PINK's brand iconography and the names and log
