Longworth Industries Names Kendall Director of Sales
Longworth Industries hired Bill Kendall as director of sales for its Polarmax and AYG brands, effective Oct. 1.
Nike Opens First ‘Brand Experience’ Space In Latin America
Nike opened its first Brand Experience store in the heart of Ipanema Beach in Rio de Janeiro in Brazil, representing its first such store in Latin America…
Prince to Sponsor PowerShares Series
Prince Global Sports has signed a multi-year deal to become the official racket of the PowerShares Series, formerly known as the Champions Series…
NBA Plans Shopping, Dining Facility Outside Beijing
The National Basketball Association is building a facility near Beijing that will feature indoor courts, retail and dining, according to a report on Bloomberg News. The 12,000 square meter “NBA Center” will be constructed…
Antigua Extends Partnership with the Golf Channel Am Tour
The Antigua Group, Inc., the makers of Slazenger and Antigua golf apparel, announced a two-year extension of Antigua's partnership as the official apparel provider of the Golf Channel Am Tour, the world's largest amateur golf tour, through 2014.
Sierra Designs Hires Industry Veterans Jim Trombly and Martin Flora
Sierra Designs announced the recent hiring of Product Director Jim Trombly and Creative Director Martin Flora, the latest additions to its growing team…
Maverik/Cascade Join Forces with Total Lacrosse
Maverik Lacrosse and Cascade Lacrosse announced that they have joined forces with lacrosse retailer Total Lacrosse to provide brand new equipment to the Matthews-Dickey Boys Lacrosse team in the St. Louis metropolitan area…
Adidas to Sponsor Ricky Rubio
Adidas announced a long-term partnership with National Basketball Association (NBA) star Ricky Rubio…
Olukai Partners with Outside Lands Music Festival
OluKai has announced they will be the sole footwear sponsor for Outside Lands, the music, food, wine, beer and art festival in Golden Gate Park, San Francisco, CA..
Li-Ning Confirms Endorsement Deal with Dwyane Wade
China's leading sportswear company, Li-Ning Company, and NBA All-Star Dwyane Wade, announced the creation of a new athletic footwear and apparel brand called Wade, which will serve as the centerpiece of the corporation's growing international ba
Edwin Watts Golf Opens First Store in Kentucky
Edwin Watts Golf Shops, LLC, announced the opening of a new store in Lexington, KY, marking its first retail shop in the state and further expanding its presence in the Midwest…
Mitchell Modell to be Featured on Undercover Boss
Mitchell Modell, CEO of Modell's Sporting Goods, will be featured on an upcoming episode of Undercover Boss, the reality series on NBC. Modell will go undercover “to the frontlines of his popular sporting goods and athletic apparel store for an unfil
Sazzi Selects Manufacturer for Five-toed Sandals
Plus Compound Technologies LLC has reached an agreement to produce Sazzi Footwear, LLC's new line of five-toed sport sandlals using its recyclable Plusfoam product. Sazzi was founded by Mark Thatcher, founder of Teva..
Stio Opens Store in Jackson Hole, WY
Outdoor apparel start-up Stio has opened its store on the main square of Jackson Hole, WY…
Oregon Universities to Research e-Bike Usage in Portland
A consortium of Oregon universities will launch a research project next month of people’s perceptions and attitudes of e-bikes in the Portland Metro region to determine if there are ways to encourage new electric bike users…
