Backbone Media Lands Rogers Corp.’s Poron PR Account
Rogers Corporation has hired the active lifestyle agency Backbone Media to manage public relations efforts for its Poron product collection as part of a push to extend the line of breathable, antimicrobial, and lightweight foams into the outdoor and actio
Arc
Arc’teryx will outfit the 750-member staff of the Whistler Blackcomb Ski School, which provide an estimated 225,000 lessons each winter…
Patagonia Promotes John Collins to VP of Global Sales
Patagonia Inc. formally announced the promotion of John Collins as the company’s new VP of global sales, effective immediately. He served as VP of the America’s and Asia Pacific for the last three years…
Under Armour Elevates Executives, Names SVPs
Under Armour announced that two of its top leaders are assuming elevated roles within the organization. Kip Fulks has added president of product to his current responsibilities as chief operating officer, while Henry Stafford is now serving as president o
EBay Now Delivery Service to Reach 25 Markets by End of 2014
EBay announced a series of steps it is taking to accelerate its efforts in local commerce, including plans to extend its popular eBay Now delivery service to 25 markets by the end of 2014, including Chicago, which launched Tuesday…
Dr. Martens Close to Sale
The private equity firm Permira was close to acquiring Dr. Martens, according to an Oct. 17 report by theguardian.com. The R. Griggs Group, the family business that owns Dr. Martens, is in talks for a deal that could be worth roughly £300 million, or $484
Sof Sole Signs On as Sponsor of Rock ‘n’ Roll Raleigh Marathon
Sof Sole will be partnering with Competitor Group, Inc. to sponsor the Rock ’n’ Roll Raleigh Marathon & 1/2 Marathon in April 2014. The Triangle-based footcare company has been the official insole of the nationwide Rock ‘n’ Roll Ma
E.K. Ekcessories Agrees to Settle FTC Charges on False Made-in-USA Claims
E.K. Ekcessories, Inc. of Logan, UT has agreed to settle Federal Trade Commission charges that it falsely claimed certain of its products were “Made in the U.S.A,” or “Truly Made in the USA” even though the products contained subst
VF Corp. Announces Four-for-One Stock Split
VF Corporation’s board of directors approved Oct. 16 a four-for-one split of the company’s shares of common stock to be payable in the form of a stock dividend…
Converse Appoints Media Firm
Converse has hired Publicis Groupe's MediaVest to handle media buys for the brand, according to a report in Advertisement Age. Anomaly is the creative agency for the brand…
Hibbett Sports Sets Transition Plan for Mickey Newsome
Hibbett Sports, Inc. announced that effective Feb. 2, 2014, Mickey Newsome will transition from his current position as executive chairman and employee of the company to non-executive chairman. Jeff Rosenthal, president and CEO, was also appointed to its
National Parks Reopen as Feds Return to Work
It was unclear Thursday morning how quickly the federal government will be able to reopen all national parks, recreation areas and campgrounds and salvage precious October tourism spending, although 13 national parks and monuments had reopened as of Wedne
DSW Sets 2-for-1 Stock Split
DSW Inc. said its shareholders approved a 2-for-1 stock split of DSW's common shares, along with an increase in the number of Class A common shares authorized for issuance…
Gaiam Agrees to Sell Non-Branded Media Distribution Business
Gaiam, Inc. has entered into a definitive agreement to sell its non-branded entertainment media distribution business to Cinedigm Corp. for $51.5 million in a deal that will enable it to focus on building it Gaiam branded media and fitness products, which
Bluesign Taps Myette as North American Director of CRM
Bluesign Technologies AG has named former REI director of product integrity Kevin Myette as its director of customer relationship management for North America. Myette's appointment comes as many outdoor apparel brands are specifying Bluesign-certifie
