National Football Foundation Launches Campaign
The National Football Foundation (NFF) unveiled a new campaign that encourages people to tell why football matters to them. Led by Jerry Jones and Jeff Immelt, the campaign, called Football Matters to Me, will provide people from border-to-border and coas
Intel Invests in Heads-Up Display Maker Recon Instrument
The venture capital arm of Intel Corp. has made a signficant investment in Recon Instruments, which has developed the world’s first consumer heads-up displays (HUD) for sports. The funding will support Recon’s product development, marketing an
Bauer Sees Strong Holiday Season Orders
Bauer Performance Sports Ltd. reported a modest increase in earnings and revenues in its first quarter ended Aug. 31, with gains slowed by the launch of only one new family of ice hockey equipment this year versus the two introduced in Q1 last year. The p
Study: Exercise as Effective as Heart Disease Medicine
Exercise may be as effective as medication in preventing diabetes and repeat heart attacks, and it is potentially better than medication for averting additional strokes, according to new research…
MasterPiece Arms Makes Customer Service Priority Number One
MPA re-directs efforts and personnel to ensure customer in-stock sales and warranty repairs are promptly serviced
Telluride Venture Accelerator Accepting Applications for Second Competition
The Telluride Venture Accelerator (TVA) has begun accepting applications from outdoor product companies for its second annual competition. Up to six companies will be chosen to receive $25,000 in seed funding, free services from Google, Microsoft and Amaz
OIA Challenges Congress to End Government Shutdown
The Outdoor Industry Association (OIA) challenged Congress to resolve and pass a FY14 federal spending bill, putting an end to the harm being done to America’s $646 billion outdoor recreation economy. The government shutdown is bad for thousands of
Industry Employees Convene in Boulder Friday to Clean Flood-Damaged Parks
On Friday, October 4, the Conservation Alliance along with Colorado-based member companies and grantees will work together to help clean up and improve Boulder parks in the aftermath of the historic September flooding that forced the closure of 119 miles
Jarden Corp. Completes Acquisition of Yankee Candle
Jarden Corporation completed its acquisition of Yankee Candle Investments LLC Thursday for approximately $1.75 billion in cash, subject to final working capital and other adjustments…
The Conservation Alliance Disburses $750,000 in Grants
The Conservation Alliance disbursed grants totaling $750,000 to 19 organizations working to protect wild places throughout North America. The donations marked the Alliance’s second funding disbursal for 2013, and brings the year’s giving total
AND1 Signs NBA Prospects Isaiah Canaan and Jamaal Franklin
The AND1 Basketball and apparel brand announced the signing of Isaiah Canaan and Jamaal Franklin, two up and coming NBA prospects to join the growing list of professional basketball players to endorse AND1…
Sierra Trading Post Named Top Performer in Customer Service
Sierra Trading Post was recognized for superior customer service this week by STELLA Service, an independent company that rates eTailers’ customer service performance…
Loudmouth Golf Grants License to iZone Group
Loudmouth Golf has granted a license to Zone Group to launch a line of colorful sports and lifestyle sunglasses and accessories to match its outlandish apparel line, which features brightly colored patterns that would make even Jesper Parnevic…
300 Turn Out for Timberland Service Project at OIA Rendezvous
More than 300 outdoor industry executives helped clean up the Tijuana River Valley Monday as part of the 15th annual Rendezvous Service Project Sponsored by Timberland…
Atomic To Launch First Ski Apparel Line
Atomic, long known for its alpine skis, is entering the apparel business for the first time in its nearly 60-year history. The Austrian ski maker said the new line will be available in European and North American stores in time for Winter 2014/15…
