SGB Sports & Fitness

Under Armour Employee Seeks Climbing Record

An Under Armour employee will attempt to summit six of the world’s highest mountains this spring in a record-breaking task. His Summits Challenge is designed to raise awareness and funds to combat human trafficking…

Under Armour Partners with Sao Paulo

Under Armour announced a multi-year technical sponsorship of Sao Paulo, the most successful club in Brazilian Football. Beginning this May, the club's First team and Academy teams will be outfitted in Under Armour designed…

Mass Channel Drives Dorel Sports Q4 Growth

Dorel Industries Inc. said Pacific Cycle, which sells bicycles, parts, accessories and toys to mass merchants, led its Dorel Sports segment to its fourth consecutive quarter of growth in the quarter ended Dec. 31…

Adidas Won’t Renew NBA Sponsorship

Adidas said it will not extend its deal as the official apparel sponsor of the NBA after the 2016-17 season. Adidas said in a statement, “While we have enjoyed a successful long-term relationship with the league, we continually review our partner agreemen

Dorel Sports Organic Sales Up 8 Percent in Fourth Quarter

Dorel Industries Inc. reported sales at its Pacific Cycle business outperformed its Cannondale Sports Group (CSG) in the fourth quarter of 2014 and will likely continue to do so through the second quarter of 2015 due to a sharp rise in the value of dollar

Lids Expands Inventory Reach

Lids Sports Group's upgraded inventory management system now provides consumers access to companywide inventory in retail stores as well as its centrally located distribution centers. In conjunction with this system upgrade, Lids launched an “Any Tea