
Converse… For Your Back?
Converse, the iconic shoe brand owned by Nike Inc. will release a capsule of water resistant gear for fall/winter ’16, which includes footwear…and apparel… and a backpack.
Planet Fitness Clubs Sponsor Louisville Triple Crown Road Race
Planet Fitness is extending its reach outside the gym by signing on as the presenting sponsor for The Louisville Triple Crown of Running (LTCOR) three race series.
Hoka Launches 2016 Postal Nationals, Partners with UROC
Hoka One One, a division of Deckers Brands, opened up registration for the Hoka One One Postal Nationals cross-country competition, and partnered with Ultra Race of Champions.
Dick’s Sporting Goods Sets Openings For Two Stores In CA
Dick’s Sporting Goods set grand opening celebrations for two stores in California in Lodi and Morgan Hill.

Whitewater Course Reopened Near Charlotte
The U.S. National Whitewater Center reopened its whitewater channels August 10 after implementing a new water management plan that better accounts for turbidity.
Epoch Lacrosse Hires National Team Sales Rep
Epoch Lacrosse said Joe Lombardo has come on board as its national team sales representative. Ryan Hurley has been promoted to partner and director of sales and Brian Hochman to creative and content director.

Skullcandy Spurns Incipio for Better Offer
The audio accessories for action sports, music and gaming enthusiasts reached an agreement Tuesday to be acquired by Mill Road Capital Management LLC.
Wearables Boost Best Buy’s Q2 Sales
Best Buy Inc. reported a surprising positive same-store gain in the second quarter, thanks in part to strength in its fitness wearables.

Fitbit Cleared of Charges it Stole Jawbone’s Trade Secrets
Fitbit did not steal Jawbone’s trade secrets, according to a ruling issued on Tuesday by the US International Trade Commission (ITC).

Badger Sportswear Sold to PE Firm
Private-equity firm CCMP Capital Advisors, LP has struck a deal to take a controlling interest in Badger Sportswear, a family-owned manufacturer and supplier of team uniforms, performance athletic wear and fanwear.
Modell’s Opens Two Locations in New York
Modell’s on Thursday will open its 11th location in Brooklyn as well as its first in Mount Kisco, NY.
G-Form Gains Major League Soccer Ambassador
G-Form, a leader in athletic impact protection, welcomed Bill Hamid, of D.C. United in Major League Soccer and the U.S. Men’s National team, as the brand’s newest ambassador for soccer.
Polar Backs Pro Endurance Athlete Mirinda Carfrae
Polar, maker of wearable sports and fitness technology and the leader of heart rate monitoring, inked a partnership with Mirinda Carfrae, Australian professional athlete and Ironman Triathlon world champion.

Dick’s Sporting Goods’ Expanding Empire
While there’s plenty of uncertainty in the active-lifestyle retail marketplace, the national retailer is quickly taking advantage of the lapse to expand its presence.

Salomon Ultra-Runner Bags Leadville 100 Win
Salomon ultra-runner Clare Gallagher of Boulder, CO landed a win for the French-born company when she set the second fastest women’s time to date at the 2016 Leadville Trail 100 and landed the overall win at 19 hours, 27 seconds.