Sports Authority announced the launch of Champion Gear, an exclusive premium line of performance and lifestyle apparel from Champion Athleticwear.
Engineered with the latest technologies in activewear, Champion Gear men’s and women’s performance apparel features seamless construction and quick-drying Champion Vapor Technology for comfortable, distraction-free workouts. This new Champion Gear collection is an enhanced assortment of performance and lifestyle apparel for men and women and includes tanks, tees, pants, shorts and more in exclusive patterns and colors. In July, just in time for the back-to-school season, a broad assortment of youth athletic and performance apparel will be added to the collection.
“We are excited to introduce the new and exclusive Champion Gear performance apparel collection. This collection raises the bar in terms of high-quality, innovative athletic apparel. We see this as a strong complement to our existing Champion active apparel assortment,” said Stephen Binkley, executive vice president and chief merchandising officer at Sports Authority. “We are dedicated to listening to our customers who have been asking for value oriented advanced technology and fabrications that meet their everyday needs: Champion Gear is their solution. Sports Authority has a longstanding relationship with Champion and we are proud to partner with them to bring this new collection to life.”
“We are thrilled to launch Champion Gear with Sports Authority, a long-time, trusted retail partner and close collaborator,” said Nadine Hall, President at Champion. “The line is built on our unparalleled heritage of innovation and is the perfect enhancement to the Champion collection already available in Sports Authority stores.”