For its continuing visual artist series, Skechers teamed up with Vexx, the Belgian artist.
“At just 24, Vexx has gone from strength to strength—teen prodigy, social media icon, creative force, visionary of digital media’s next generation,” said Michael Greenberg, president of Skechers. “His striking talent and captivating, inimitable designs have attracted everyone from collectors and dealers to galleries, auction houses and museums. Featured on our top-selling sneakers, this curated collection is a new way for Vexx fans to live, breathe and walk in his imagination. We know these will resonate, like every medium he touches.”
Vexx applied his signature “doodles” to the Skechers x Vexx limited-edition capsule that includes footwear, apparel and accessories—the latest in the Skechers Visual Artist Series.
“As an artist, it’s been a priority for me to create without compromise—and Skechers celebrates that philosophy,” said Vexx. “They collaborate with diverse artists and give them the freedom to explore. It’s unique for a brand of this size to let independents drive their collections in new directions. Footwear as a canvas is interesting when you think of people from all walks of life walking in your art. That’s exhilarating and inspiring.”
Known to the world as Vexx, Vince Okerman’s “doodles” take their inspiration from various sources, including the legendary Keith Haring, the American artist whose pop art emerged from the NYC graffiti subculture of the 1980s. He began his career as online at 16 and now boasts a following of over 3.8 million on YouTube, Instagram and TikTok. He has partnered with brands as diverse as Porsche and SpongeBob SquarePants.
The third capsule in Skechers’ Visual Artist Series, Skechers x Vexx follows the Skechers x Jen Stark drip patterns and Skechers x Ricardo Cavolo profiles emblazoned with the artist’s flaming heart and eye imagery, along with the Love Wall hearts of muralist James Goldcrown.
The company’s gallery of wearable art spotlights creators’ designs on its product in a run of launches through 2024.
Skechers x Vexx collection is available at select Skechers retail stores in North America and Europe, skechers.com and other global fashion markets.
Images courtesy Skechers