Saucony, Inc. announced that Sharon A. Barbano has been promoted to senior director of public relations for the Saucony brands, including Saucony, Saucony Originals, Hind and Spot-bilt.
Barbano, a key player in brand and product marketing for nearly two decades, has appeared nationally on television, radio and print as a marketing expert and brand spokesperson. In 2004, Barbano was tapped by Saucony's executive management to build and manage Saucony's public relations efforts. As director, Barbano has helped both the Saucony and Hind brands accrue numerous product awards, including Health magazine's “Best of Fitness 2005” award and numerous editor's awards from Runner's World, among others.
Barbano is a former member of the Board of Trustees of the Women's Sports Foundation and recipient of the Women's Sports Foundation President's Award. She was one of a handful of women invited by President Clinton to a White House reception honoring women in the business of sport.
A former world class distance runner who participated in the Olympic Marathon Trials, Barbano is a 2005 winner of the Blackburn Challenge, the nation's most prestigious open ocean kayak race.
