The Saucony Run For Good Foundation joined Massachusetts Governor Deval Patrick in tackling child obesity head on as he proclaimed Monday, April 9, 2007 as “Run For Good Day” in his state.
Murray joined the Saucony Run For Good Foundation as they presented a $10,000 Saucony Run For Good grant to the locally-based DMSE Children's Fitness Foundation's TREK USA East Coast Relay (http://www.trekrelay.org) at the Massachusetts State House.
The Saucony Run For Good Foundation was created to address the growing epidemic of childhood obesity by offering financial support to nonprofit organizations that initiate and support running and fitness programs for children. “As a company by and for runners, we are committed to helping
organizations like Dave McGillivray's Massachusetts-based TREK USA East Coast Relay that so closely identifies with our Foundation's mission,” said Richie Woodworth, president of Saucony and the Saucony Run For Good Foundation Board of Directors. “We know we can't solve the epidemic that
impacts children, both here in the Commonwealth and across the nation, on our own. The Saucony Run For Good Foundation hopes that our grants will make a difference for these programs and the children that they serve, and will help reverse the alarming trend of childhood obesity.”
On April 18, 2007, TREK USA East Coast Relay will begin a 1,568 mile relay run from Boston, MA to Florida to raise funds for the DMSE Children's Fitness Foundation. The DMSE Foundation, founded by Boston Marathon Race Director Dave McGillivray, works to promote youth fitness and supports
programs that address the rise in child obesity and diabetes. The TREK School Program involves thousands of children throughout New England and from across the country.
“The DMSE Children's Fitness Foundation was born out of Dave McGillivray's life-long commitment to promoting physical fitness for our nation's youth,” said DMSE Foundation Managing Director Billy Sheehan, who's also a TREK relay runner. “TREK USA events are an opportunity to showcase healthy role models for our children, and a nationwide invitation to support our position that a future of obesity, diabetes, cancer and heart disease for America's children is unacceptable.”
On hand to celebrate the Saucony Run For Good grant presentation were students from the Dennis C. Haley Elementary School of Roslindale, Massachusetts. The school will be piloting a fitness grant program supported by the DMSE Children's Fitness Foundation next fall.
Fitness tips that local community groups, parents and kids can follow to help them in averting or overcoming childhood obesity can be found on the Saucony Run For Good website at http://www.sauconyrunforgood.com. In addition, consumers can help raise funds for the Saucony Run For Good Foundation, and generate awareness in the fight against childhood obesity, by purchasing a pair of Saucony Run For Good signature Red Laces at the John Hancock Sports & Fitness Expo at the Hynes Convention Center on Boylston Street, Boston, on April 13th-15th, and at all Marathon Sports
retail locations in Massachusetts.
