Rossignol Group announced that Jeff Courter was hired as Rossignol Nordic category manager, North America. Courter will oversee Rossignol’s Nordic business in North America and work with its regional and global sales, marketing and commercial teams to drive category growth in the U.S. and Canada.

Jacques Vincent, a long-time veteran of the Rossignol Group and current Nordic sales manager for Canada, will retire in March 2022.

“On behalf of the Group and our many Nordic retail partners throughout Canada, I’d personally like to thank Jacques for his dedication over the past 26 years of service,” said Chris Horan, GM & VP sales and marketing, Rossignol Group Canada. “During his remaining time with the brand, Jacques’ market expertise and commercial guidance will help ensure a smooth transition. This, combined with Jeff’s vast experience, will position Rossignol well for the future as we look forward to expanding upon all Jacques’ hard work and growing our presence in the Canadian market even further in the months ahead.”

Courter is a 30-year outdoor industry veteran and former competitive athlete with experience spanning retail, sports marketing, product marketing, product development, race service, and sales. He has served as Rossignol Nordic category manager for the U.S. since 2016 during which time he oversaw category growth for the brand. Courter’s continued involvement with the global design & development team will ensure Nordic market needs in NorAm continue to be met as he helps bring those products to market.

Photo courtesy Rossignol