Reebok will open a second Fit Hub location in Manhattan. The 1,600-square-foot location at 1 Union Square West will become the flagship Reebok Fit Hub retail space and cross-fit center.
The space will be split between 4,800 square feet of ground-floor retail
space and a 6,800-square-foot gym on the lower level. It will be the
third location of the Fit Hub concept as
it undergoes a 10-store national roll-out. its other Manhattan location is at 39th and Fifth Ave. Another is in Boston.
Jeremy Ezra and Yael Amron of RKF represented Reebok in the transaction. Eugene Warren and William Abramson represented the landlord, Buchbinder & Warren, in-house.
“Many international tourists come here in addition to locals that are sophisticated, youthful, and athletic,” Ezra said in a statement. “Other fitness-based and sportswear retailers have done extremely well in the market, and when you add in stores like Whole Foods and the greenmarket, Union Square is developing into a wellness district in its own right.”
The Union Square Reebok Fit Hub is expected to open in the spring of 2014.
