Reebok has signed Nerlens Noel, a rookie on the Philadelphia 76ers and the number six draft pick in the recent NBA contract, to an endorsement deal.
The news was reported by Slamonline after Noel was spotted at a promotional photo shoot for the Reebok Q96 line in Los Angeles.
Noel won the SEC Rookie of the Year award while playing for Kentucky University.
Noel joins the Orlando Magic's Jameer Nelson, the Sacramento Kings' Isaiah Thomas, and the Brooklyn Nets' Jason Terry as a Reebok basketball endorser. The signing comes as Reebok's top player, Washington Wizards point guard John Wall, in January 2013 signed a new long-term endorsement deal with Adidas, which also owns Reebok.
