Reebok International and Polo Ralph Lauren will part ways after a nine-year deal that had the two in an exclusive footwear licensing arrangement that granted Reebok the rights to design, develop, manufacture, market and distribute men's, women's and children's footwear under the Ralph Lauren Footwear label.
The companies announced last week that Polo Ralph Lauren was acquiring licensee Ralph Lauren Footwear Co., Inc., which is a wholly-owned subsidiary of Reebok International. The deal, which is expected to close by the end of Q2, is valued at $110 million, subject to certain closing adjustments. Analysts pegged annual sales at about $150 million for the division.
Paul Fireman, Reebok's chairman and CEO, said that the “completion of this transaction enables us to focus on the continued growth and development of our core businesses.”
>>> Not exactly a Salomon sale, but if this helps with focus
