Archives: Press Releases

Gill Fishing, the technical and lifestyle apparel manufacturer for anglers, has launched a technical apparel collection. The warm-weather collection features XPEL technology, a plant-based fabric treatment that shields away water, blood, oil, and muck without changing the breathability or feel of the four-way stretch fabric and delivers 50+ UV protection. “The fishing market is saturated with summer […]

This Fall, 100%, the San Diego, CA-based sports performance brand, will leverage its goggle and eyewear knowledge to launch its first collection of snow goggles. The Brand has collected insights from ambassador snow athletes worldwide to support the development of the launch, including snowboarder  Zoi Sadowski-Synnott, who captured Olympic Gold in Slopestyle and Silver in […]

Mystery Ranch, in partnership with Invista Cordura, will debut this August its Cordura re/cor RN66 District Series of everyday carry bags and packs, including District 2, 4, 8, 18, and 24, for Fall 2022. Alex Kutches, president, Mystery Ranch, said, “Our company partnership with Cordura has a long and special history, but the launch of the […]

Lululemon released its first footwear collection with four women’s styles, including its first running shoe, the Blissfeel. The company said it would release three more women’s specific shoes in the coming months and a men’s footwear collection in 2023.   “Footwear is the natural next step for us to expand and apply our long history […]

BOULDER, Colo. (Mar. 8, 2022) – Matador Travel Equipment, the award-winning producer of high-performance travel equipment, today introduced its new Waterproof Pill Canister, an ultralight and durable case engineered to keep pills and supplements dry and organized during travel. The food-safe and dishwasher-safe design offers an airtight and waterproof method of transporting a week’s worth […]

Cocona Labs, the manufacturer of temperature-regulating 37.5 technology, announced that after four years of testing, all 37.5 fibers and yarns will incorporate Enhanced Biodegradation (+EB) technology to accelerate the natural biodegradation of synthetic textiles in landfills.  Based on its lab tests, “37.5 +EB fibers are projected to biodegrade 50-to-80 percent in 80-to-100 years so that […]

Swiftwick announced the launch of its Flite XT Trail line of trail socks combining Merino wool and its GripDry Fiber with stability technology. The line offers a solution to uneven terrain and variable trail conditions. Proprietary GripDry Fiber, incorporated into the heel and forefoot of the sock, uses micro treads for traction and grip inside […]

LAKE NONA, FL, March 1, 2022 — The United States Professional Tennis Association (USPTA), Inc. is pleased to announce a multi-year endorsement with Revo as the “Official Performance Eyewear” of the USPTA starting March 1, 2022. Revo was founded in 1985 when NASA Astrophysicist and Optical Engineer Dr. Mitch Ruda was working on a project […]

Bote introduced its redesigned Rackham Aero 12’4” paddleboard with upgrades including Apex Pedal Drive compatibility and the ability to add the included Aero SUP Paddle Seat. The result is a stand-up paddleboard that can transform into a sit-down, pedal-powered craft—offering a 400-pound carrying load.   “The new Rackham is one of the coolest things we […]

Kane Footwear is releasing its first collaborative design of the Revive recovery shoe with athlete and entrepreneur Brian Mazza. The shoe features earth tones and a printed message on the shoe’s sole that reflects Mazza’s story and mission: Nothing Changes if Nothing Changes.  “I’m constantly beating myself up training, so it’s important for me to […]

Asheville, North Carolina (March 3, 2022) — Online bike marketplace BikeExchange (BEX) – fresh off their recent merger with Kitzuma Cycling Logistics, which allows clients to ship fully built, ready-to-ride bikes to their buyers – is again offering added value for its clients with a new initiative: All current and new North American based BEX […]

Chaco announced it would take to the road again this year with an expanded Fit For Adventure Tour offering on-site repairs for its sandals and custom Z Sandals and Chillos. “We hear about lifelong memories made in Chacos, and it was great to hear so many of those firsthand on tour last summer,” said Lauren […]

OrthoLite released a midsole foam innovation to “elevate sustainability in the footwear industry.” OrthoLite said Ortholite Cirql is the “critical solution needed to achieve true circularity within the footwear industry and is the world’s first EVA plastic-free, recyclable, biodegradable, and industrially compostable foam. Powered by plants, Cirql offers a pure foam alternative to conventional plastics […]

Lizard Skins, the grips and handlebar tape manufacturer, has introduced a new grip it calls the Strata.    The Strata is a single-clamp lock-on grip with a soft feel in a mushroom-style fin design in a medium diameter of 32.25mm. The product complements the brand’s expanding Lizard Skins and Oury lines. Lizard Skins now offers […]

FOR IMMEDIATE RELEASE Press Contact: Nic Sims; SIMBOL Communications nic@simbolpr.com ; 310.935.9365 Scotts Valley, California (March 2, 2022) — Archer Components continues to build on its winning formula of developing electronic shifting for any mechanical derailleur with the release of the new Paddle Remote for its renowned D1x Trail e-shifting conversion kit. The new remote — which […]