The 12th Annual Skechers Pier to Pier Friendship Walk will be held virtually on October 25. The event supports kids with special needs and education. This year’s goal is to raise $2 million.
The event will be hosted by South Bay residents and supported by local media, celebrities and more than 100 companies.
“The Skechers Pier to Pier Friendship Walk has always been about gathering our community to uplift our kids in the face of great obstacles—and there’s no better example of that than this year,” said Michael Greenberg, president of Skechers of the Walk. “Since the world came to a standstill, our students and teachers have faced unimaginable challenges as they have had to learn online. For children and teens, especially those with special needs, staying close with friends is important to their development, and these changes have added further stress to them and their families. Our schools and the Friendship Foundation have risen to meet these challenges, finding creative new ways to teach, care and connect—but more funding is needed to help their efforts.”
“We’ve been a proud sponsor of the Walk for five years—and in this difficult year, we’re more committed than ever to rally for our children,” said Dennis Sullivan, store director for Gelson’s. “It’s crucial that companies like ours step up and help our kids academically, socially and emotionally. The more we give, the stronger they’ll be once the world reopens.”
Historically California’s largest event for kids with special needs and education, the Skechers Pier to Pier Friendship Walk has raised more than $13 million to date for public schools, scholarships and the Friendship Foundation. More than 17,000 registrants participate in the annual event.
To watch this year’s online event, go here.
